Unit 14 lo4
- 2. Witness statement On the side are my witness statement, these were completed during I presented my pitch for my magazine. Looking over this I can see that there is possible improvements that I could make so that I might be able to do better when presenting it. Further to this, it goes over my strengths and weaknesses of my pitch.
- 3. Feedback From looking over my witness statement, I got feedback from my teacher, this had good parts and bad parts from my pitch explaining what I needed to add to improve it. For example, all of the things that I had completed and the ‘what went well’ were all in green and areas that I needed to improve on were highlighted in yellow. To make sure that I have all green, this would meant that I would have to go back over my work and possibly add more detail for example. An example of this is that I didn't’t go into detail on how I will be marketing my magazine, so to overcome this I would go with the idea of using certain social media platforms such as Snapchat, Instagram, Facebook and Twitter. Using these would allow people to stay up to date with new knowledge on the magazine and the content. The reason to why I have chosen these media platforms is because of the amount of people that are using these apps on a daily basis.
- 4. Corrections to double page spread For this correction I was recommended that I keep the colour scheme the same when looking at the front cover. This was a very simple change to my double page spread, I did it by press command T and then clicking on the text boss and then changing the colour to yellow which goes along with my front cover.
- 5. Staff and cost Staff Cost Publisher x1 £45,000 Editors x3 £24-28k per year for people who have less than 20 years experience Journalists x4 Starting from £15,864 -£30k Writers x3 Start at £34k Photographers x3 Around £20,000 per year Marketing x2 Starts at £32,209 per year Advertising on social media x2 Range from £2.5k to £15,000 Designers x3 £21,599 per year Finances x3 £60,000 per year Human resources x2 £24,441 per year For my staff costs I have used databases including the average pay for each role. The reason why I have done this is so people know what they are working for and just to make it fair for everyone who will be working for the magazine.
- 6. Equipment and cost Equipment Cost Office space Fetcham, surrey - £220 per month (1 year = £2640 iMac computers x15 £1049x15 = £15,735 Adobe creative Cloud all apps + adobe stock x15 £10,458 Printer (HP PageWide 377dw Multifunction Business Inkjet Colour Printer + Amazon Protect 2 year Breakdown & Accidental Damage Cover for Office Equipment) x2 £608.18 Cameras x4 £16,400 Lighting equipment (ASHANKS 100W Led Spotlight Fresnel Light Replace 1000W Tungsten Light Dimmable Switch Bi-color LED Studio Continuous Lighting 3200-5500K for Camera Photo Film Lighting Equipment) x2 £359.98 Paper (Xerox Performer Paper A4 80gsm White 003R90649 Pack of 5 Reams) x5 £100.75 Ink for printer x4 £275.96 Stationary x5 £59.95 Desks x15 £1,035 Chairs x15 £974.25 TOTAL: £38,189.07
- 7. Font Styles MO magazine fonts For MO magazine I have chosen these fonts because they reflect my intentions with this magazine, as you can see with some of my chosen fonts are more suited to my audience. Looking at font number three, it definitely target my audience of the socio-economic needs table which was from C2- E, this has an age range of about 15-25 meaning that I will need to make sure that my fonts are more informal as it will attract the targeted audience.
- 8. House Style - MO Colour scheme For MO magazine I will be using monochrome with hints of yellow. This is because using black and white will show the contrast of my magazine and how my magazine can bring sunlight to the darkness using the hints of yellow. I have decided to using yellow because I connotes sunlight and joyfulness. Font style For MO magazine I will be using the font style is known as ‘Arial rounded MT bold’. The reason for this is, I think that is a great font to go with my masthead, also because of my younger targeted audience as the font is rounded and bold it shows the informal side to my magazine, as I don’t intend on targeting anyone over the age of 25 and that aren't in the socio- economic needs sector that I have chosen. Social media MO magazine will be a synergy with all social medias. This is because I will then be able to reach out to a lot more people and possibly on a global scale eventually. Using the most popular social medias such as Instagram, Snapchat and twitter to promote and give my audience updates and possible exclusives.
- 9. Risk assessment What I needed in my photo shoot for my magazine: • Camera – this was so that I would be able to take a picture of my model (Frankie McBrien). • Mobile phone – so I would be able to contact my model to tell him the details of the photo shoot. • Checklist – to make sure that I had everything for the shoot. • I had to confirm ownership of the room that we were using for the pictures, this was so that people wouldn't’t enter when we were taking pictures. • I had to explain my intentions for using the room so that we would be able to access it. • As the model, Frankie did have a dress code for the Photo shoot. • Neighbour disturbance – we had to make sure that we weren't disturbing others as we had to make sure that we were being considerate of our surroundings. • Depending on how long we were going to be there just incase we had toilets within a good distance if anyone needed a break. • Take photo – as the director I had to be the one who was taking the picture • Additional contributors – I had help from Miss Stevens. This was so that I was able to get some important advice where I would be able to get better photos.
- 11. Production plan Week beginning Monday Tuesday Wednesday Thursday Friday Find a location for an office Buy equipment Recruit staff Set up equipment and furniture in the office Meet all employees and go through what needs to be done Completed by June 4th June 5th June 6th June 7th June 8th Week beginning Monday Tuesday Wednesday Thursday Friday Get writers and journalists to gather information for the magazine. Organize a meeting for design ideas Set a date to when the magazine will be released Manage the schedule for the magazine Editorial and budget decisions need to made Completed by June 11th June 12th June 13th June 14th June 15th When looking at a production process I followed a professional one off the internet closely.
- 12. Production plan continued Week beginning Monday Tuesday Wednesday Thursday Friday Editorial and budget decisions need to made Decide the content which will be in the magazine Decide the content which will be in the magazine Edit the magazine Edit the magazine Completed by June 18th June 19th June 20th June 21st June 22nd Week beginning Monday Tuesday Wednesday Thursday Friday Edit the magazine Layout the pages for the magazine Layout the pages for the magazine Proofreading Proofreading Completed by June 25th June 26th June 27th June 28th June 29th I will be making around 15,000 copies for my magazine. The reason for this is because of the high demand for the exclusives that my magazines can provide. https://hosbeg.com/suit-yourself-meaning-of-suit- yourself/#_recommendation When looking at a production process I followed a professional one off the internet closely.
- 13. Production plan continued – launch date June 30th is a good day to launch the magazine as it is the end of the month and most people would have been paid therefore will have money to buy the magazine. Week beginning Monday LAUNCH MAGAZINE Completed by June 30th
- 14. Post-production skills • I used the software Photoshop 2015.5 to create my front cover, double page spread and back page advertisement. I used this desktop publishing software because it has features to help my magazine look professional. Some of the tools I used were the quick selection tool to crop the background out of the image professionally, the magic wand tool to take away the white areas on the social media logos and I used the bucket tool to change the background. These tools were used to help my magazine look professional.
- 15. Safe working practices • When working on the desktop publishing software I had to make sure I follow safe working practices. Therefore, when resizing an image I made sure I held down shift and resized from a corner. I did this so my image would not pixelate and then end up looking unprofessional. • Furthermore, to get the same consistent colour across all pages I made sure I used the eyedropper tool and colour swatches. • Lastly, I use the ruler tool and ruler lines to make sure my work looked as neat and professional as possible. For example, lining up my cover lines down the left and right hand side of the page.
- 16. Deadlines Deadline for the magazine to be finished and proofread is Friday June 29th. This is a good day because it is at the end of the week so gives the people working on the job the whole week. The magazine will then be launched the following Monday.
- 17. Calendar events On the 30th of June 2018 my magazine will be available. The reason to why I chose this specific date to publish my magazine is because it will be the only thing that will be the only event which will allow my magazine to gain more attention due to there being no other distractions. As it is the end of the month it will mean that people will still have the money to buy the magazine. Due to it being published on a Friday means that it will be great for people to buy as it is the end of the week and people will want to chill out and read the magazine.
- 18. Subscription services MO magazine will have a subscription service set up after its first issue is successful. The reason for this is because it will give me the chance to see how successful my magazine was by seeing the amount of subscriptions I will get in a week. Further to this, I main reason I have chosen to have a subscription service is because it will give my followers a chance to know everything leading up to a new release of my magazine and also it will be sent to whom subscribes. This is a great component to success because it gives the magazine to grow in popularity due to the services we provide if you are to
- 19. Proof-reading and sub editing • I had to make sure I proof read my front cover, double page spread and back page advertisement. I will also get my work professionally proof read and this is evident in my production plan, this will take place on 28th June and 29th June. Proof reading is really important to maintain professionalism.