Verónica suárez

Verónica suárez

• 1.
  THE ADVERTISING PERSUADE RULES AND TIPSOF ADVERTISING Definethe target Bedifferent defines to whom your advertising campaign or product is directed REMEMBER It is the art of persuading and convincing a specific public about the benefits of a good or service in order to induce their purchase. Because of this, it applies various dissemination techniques through the different media: news papers, radio, television, Internet, P.O.P, outdoor advertising, among others. USE AND OBJETIVES OF ADVERTISING WHAT IS THE ADVERTISING? Its purpose is to convince and captivate consumers about a product, using tools that are attractive to them and call them to buy. REPORT enhance the benefits of the product, showing users, those characteristics that differentiate it from others It is the conditioning at the level of the consumer's mind, in order to position a brand, through the use of psychological techniques, INCREASE increases the sale of businesses or companies by making their products or services known Choose the channel best suits your goals Choosethemeansof communication show the audience why they should choose you and what it sets you apart from the competition measurethe response check the effectiveness of your advertising campaign EXAMPLES OF ADVERTISING Advertising of Coca-Cola in mass media Advertising of Kit-Kat in alternative means of communication Advertising of Nike in social networks By: Verónica Suárez. School: 84.