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Great
Preaching

Good Choir
K
We are
relevant
ZWe re a’
community
leader
x
We deliver
personalized
service
(
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understand
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9

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Visual Killing
Your
Vision!
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end
á
Who are
We?

I
What is A
Brand?
(
3
Elements
b Why Is it
IMportant
K
Common
Mistakes
x
Q & A
Z
BEGIN
PRESENTATION summary
WHO
WE
ARE

[
I
www.churchbrandarchitects.comChurch Brand
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about us
KNOWLEDGE Brokers
Brand Architects
Consultants
Aaron to Your Moses
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our clients
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social reach
 Over 1.5 Million People a day
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What is your brand?
objective
•Culture
•Gut Reaction
•Essence of Your Organization
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@realsource
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(V  Ñ
projecting promoting producing PROVIDING
BRANDING
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@realsource
#IMPAKT2013
Branding
o Print
b
Evangelism

Web

internal
process
Y
Marketing Flow
3 ELEMENTS
OF
CHURCH
BRANDING
(

I
I
I
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ô

Ü
Color
Logo
Fonts
3 elements
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@realsource
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Color
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Color
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fonts
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Papyrus
Comic Sans
Scriptina
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Common
Mistakes
b
a
1. A logo has to be an all encompassing theological statement
2. It HAS to include a cross
3. Logo’s are best designed by committees
4. Use large/successful church names in a church name
5. The building is the hero photo
6. No Consistency
7. Use Acronyms
8. Only use trendy names
9. Use words that don’t reflect who you really are
10. Only talk about your church
10 Common Mistakes
QUESTION
S
and
ANSWERS
Where we hope you’ll find the answer to
any question you may have about
R
 Go ahead. Ask away.
Give us your best shot.
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resources
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Join 1 Social Network
Write 3 Goals
Subscribe for Resources
Bring 3 Questions
Invite Someone
homework
FACEBOOK
facebook.com/rsmurbanchurch
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pinterest
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linkedin
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social links
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Editor's Notes

  • #3 Attention! Before opening this template be sure that you have the following fonts installed: Novecento wide font family (6 free weight) http://typography.synthview.com Abattis Cantarell http://www.fontsquirrel.com/fonts/cantarell Icon Sets Fonts: raphaelicons-webfont.ttf from this page: http://icons.marekventur.de iconic_stroke.ttf from this page: http://somerandomdude.com/work/iconic modernpics.otf from this page: http://www.fontsquirrel.com/fonts/modern-pictograms general_foundicons.ttf, social_foundicons.ttf, accessibility_foundicons.ttf from this page: http://www.zurb.com/playground/foundation-icons Entypo.otf from this page: http://www.fontsquirrel.com/fonts/entypo sosa.ttf from this page: http://www.tenbytwenty.com/sosa.php All fonts are permitted free use in commercial projects