Here are the key aspects of grounded theory according to Glaser and Strauss:
- Grounded theory is a qualitative research method that uses a systematic set of procedures to develop an inductively derived grounded theory about a phenomenon.
- The researcher does not begin with a preconceived theory in mind but rather allows the conceptualization of theories to emerge from the data through a process of constant comparison between data collection and analysis.
- Data collection and analysis occur simultaneously in an iterative process where each informs and shapes the other. The researcher alternates between collecting data and analyzing it to develop theoretical categories.
- Through coding and analysis, concepts and categories are developed to construct a theory that is "grounded" in or derived from