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backstage.bbc.co.uk an open innovation landscape
What is Backstage? A developer/designer network from the BBC An opportunity for the BBC to offer some of the content and services A way to share with 3rd party, non-commercial developers Our way of stimulating creativity and innovation in the market
Who will it appeal to/benefit? Developers Designers Bloggers Fans Everyone
Why is the BBC doing this? The  Governors  response to the Review of the BBC’s Online services by Philip Graf  committed  the BBC to  using open standards to allow users to find and repurpose BBC content in more flexible ways Trust  is the foundation of the BBC We take pride in delivering  Quality Creativity  is the lifeblood of our organisation Audiences  are at the heart of everything we do We  Respect  each other and celebrate our diversity Great things happen when we  Work together
What costs are incurred? We’re not providing any new or bespoke content for Backstage We’re merely providing this content in a different format which allows developers to integrate it into their own projects Cost incurred to the BBC to re-serve this existing content is negligible
Achievements from Backstage? Reaffirm our public service status by making available content and service in a public service way – via freely accessible RSS feeds and webs services Promote innovation and creativity Enable our users to create niche-yet-powerful applications and propositions that the BBC couldn’t justify spending license payer money on to produce itself
What’s in it for… … Web designers … Developers … Licence  Fee Payer … The United Kingdom
Isn’t the BBC Poaching talent? Prototypes are public Prototypes and ideas are created for the benefit of the individual Prototypes are developed off BBC servers Rights stays with creator unless we commission it BBC does not have first  priority over ideas or prototypes BBC does not exclusive rights to any backstage ideas or prototypes
Undermining commercial services? Terms of license of Backstage.bbc.co.uk are that our content and feeds may only be used for non-commercial use We are stimulating the next generation of creative developers and designers, who may go and work for commercial services in the future
Moving beyond the prototype We can and have commissioned a prototype and idea into product which the BBC use We can consider commercial licensing of subsets of our content, if the developer wants to go it alone Our community is full of people who have gone it alone and can help with personal advice Our community prototypes have inspired someone else to build something better
Examples
UK Travel News
Live travel news map
Live travel news map
Animated BBC  NewsScreen  in  SecondLife
BBC on Now and Next Gadget
BBC News Archive
Mood Memories
Hourly news flashes via IM
London Backstage Christmas Party Swedish Beers (mobile marketing) London Girl Geek dinners London Perl-mongers London Web Standards group London Geek dinners London Ruby user group Open Rights group London 2.0 (web development) Mo mo Monday (mobile development) Saturday 9 th  December / location TBA
Questions? Creative Commons Attribution-NonCommercial-ShareAlike License http://flickr.com/photos/gibbons/206221735/ http://flickr.com/photos/triplefivedrew/189529682/ http://flickr.com/photos/floongle/69180815/ http://flickr.com/photos/shianux/12869902/ http://flickr.com/photos/raincitystudios/49824570/ http://flickr.com/photos/bowbrick/243512728/ http://flickr.com/photos/mpdehaan/164650055/ http://flickr.com/photos/photograham/155636430/ http://flickr.com/photos/auntiep/154473436/

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What is Backstage 2006

  • 1. backstage.bbc.co.uk an open innovation landscape
  • 2. What is Backstage? A developer/designer network from the BBC An opportunity for the BBC to offer some of the content and services A way to share with 3rd party, non-commercial developers Our way of stimulating creativity and innovation in the market
  • 3. Who will it appeal to/benefit? Developers Designers Bloggers Fans Everyone
  • 4. Why is the BBC doing this? The Governors response to the Review of the BBC’s Online services by Philip Graf committed the BBC to using open standards to allow users to find and repurpose BBC content in more flexible ways Trust is the foundation of the BBC We take pride in delivering Quality Creativity is the lifeblood of our organisation Audiences are at the heart of everything we do We Respect each other and celebrate our diversity Great things happen when we Work together
  • 5. What costs are incurred? We’re not providing any new or bespoke content for Backstage We’re merely providing this content in a different format which allows developers to integrate it into their own projects Cost incurred to the BBC to re-serve this existing content is negligible
  • 6. Achievements from Backstage? Reaffirm our public service status by making available content and service in a public service way – via freely accessible RSS feeds and webs services Promote innovation and creativity Enable our users to create niche-yet-powerful applications and propositions that the BBC couldn’t justify spending license payer money on to produce itself
  • 7. What’s in it for… … Web designers … Developers … Licence Fee Payer … The United Kingdom
  • 8. Isn’t the BBC Poaching talent? Prototypes are public Prototypes and ideas are created for the benefit of the individual Prototypes are developed off BBC servers Rights stays with creator unless we commission it BBC does not have first priority over ideas or prototypes BBC does not exclusive rights to any backstage ideas or prototypes
  • 9. Undermining commercial services? Terms of license of Backstage.bbc.co.uk are that our content and feeds may only be used for non-commercial use We are stimulating the next generation of creative developers and designers, who may go and work for commercial services in the future
  • 10. Moving beyond the prototype We can and have commissioned a prototype and idea into product which the BBC use We can consider commercial licensing of subsets of our content, if the developer wants to go it alone Our community is full of people who have gone it alone and can help with personal advice Our community prototypes have inspired someone else to build something better
  • 15. Animated BBC NewsScreen in SecondLife
  • 16. BBC on Now and Next Gadget
  • 20. London Backstage Christmas Party Swedish Beers (mobile marketing) London Girl Geek dinners London Perl-mongers London Web Standards group London Geek dinners London Ruby user group Open Rights group London 2.0 (web development) Mo mo Monday (mobile development) Saturday 9 th December / location TBA
  • 21. Questions? Creative Commons Attribution-NonCommercial-ShareAlike License http://flickr.com/photos/gibbons/206221735/ http://flickr.com/photos/triplefivedrew/189529682/ http://flickr.com/photos/floongle/69180815/ http://flickr.com/photos/shianux/12869902/ http://flickr.com/photos/raincitystudios/49824570/ http://flickr.com/photos/bowbrick/243512728/ http://flickr.com/photos/mpdehaan/164650055/ http://flickr.com/photos/photograham/155636430/ http://flickr.com/photos/auntiep/154473436/