Europas BlaBlaCar pitch
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Blablacar connects drivers with people seeking rides, significantly reducing travel costs and CO2 emissions while fostering a social community. The platform has experienced rapid growth, becoming Europe's leading car-sharing service with 2.5 million members and over 500,000 people transported monthly. Its sustainable business model relies on a commission-based system and strong media coverage, contributing to over 100% year-on-year growth.
Europas BlaBlaCar pitch
- 1. EUROPAS Nicolas Brusson @nbrusson
- 2. We connect drivers and people looking for a ride A search engine travel site A trusted community
- 3. ALONE CAR-SHARING Cost of motoring = £30 £90 £30 £30
- 4. Less CO2 Social experience Useful to people & planet Less traffic Savings
- 5. BlaBlaCar is growing fast
- 6. … and disrupting road travel
- 7. BlaBlaCar is the European leader European market shares Share of trip offers on main routes in 2012
- 8. Growth is powered by social WOM… 92% of our traffic is natural Our Community is socially acBve Paid 8% Free Referral 200 000 Facebook fans 20% Organic 72% 10 000 Ambassadors BlaBlaCar Traffic sources in 2012 Google AnalyBcs data Sept 2012
- 9. …and by strong media coverage Major TV, radio & press regularly cover BlaBlaCar as leaders of a growing social phenomenon, with a powerful impact on acquisiBon.
- 10. We have a sustainable business model ü 2,500,000 members (November 2012) ü 500,000+ people transported monthly ü 100%+ year-o-year growth ü 5.0 million unique visits per month** ü 50 million+ Pages views* ü Commission based model ü A mainstream travel option + BlaBlaCar is the only car-‐sharing plaCorm enDrely moneDzed by online booking. * AdDecisive data Sept 2012 ** Google Analytics Sept 2012