What Is A Good YouTube Channel Logo & How To Make One

Logos have existed in many forms for centuries. In the modern digital age, things haven’t changed. Logos are still important. The thing that has changed is where people see your logo. YouTube is often referred to as the second largest search engine behind Google. With that being said, and understanding people are consuming more and more video content, it pairs well to say your YouTube channel logo continues to be important. Linktree, the online tool for YouTubers and creators to earn money online and organize their digital footprint, dives into YouTube logos and even provides a free YouTube logo maker.

Why Your YouTube Logo Is Important

As mentioned earlier, YouTube is widely considered the second largest search engine behind Google search. That along with research studies showing large majorities of U.S. adults ever used YouTube and people wanting to consume video content, it stands to say YouTube is an important online platform to be found in.

Having your logo be relevant to your YouTube channel name is helpful. If you’re struggling to come up with a name, try Linktree’s YouTube name generator for help finding a name. When your video content appears in YouTube search results your YouTube channel logo appears in the video’s snippet. Your YouTube logo appears next to your channel name below your video title. This makes it an item within your YouTube presence that people can see and identify you from which can help you stand out amongst other videos appearing alongside your video.

What Makes A Good YouTube Channel Logo?

Logo design is an important part of a brand’s identity and the art and science behind it is hard to put into words. We’ll try to list what makes a good channel logo for YouTube to help you on your journey.

The thing that comes to mind first when thinking about what makes a good YouTube channel logo is how recognizable the logo is. Good logos can be identified quickly and can be easily remembered. If you were to see a brand’s logo without any words, would you be able to recall the name of the brand? Another way to think about it is if the logo is clearly recognizable as your brands logo.

Other items to keep in mind about your YouTube channel logo are regarding how clear your YouTube logo is when displayed within YouTube. Over the years, YouTube has displayed logos at different dimensions and crop shapes such as cropping logos into circles. If you have a tagline in your YouTube logo or wording in your logo and notice it disappearing or being truncated when displayed within YouTube, testing your logo at various dimensions and pixels is a way to find out which dimension to use for your logo.

YouTube Logo Specifications

YouTube logo specifications can change at any time. YouTube can crop images, avatars, and other items which means viewing what your results look like within YouTube is important for staying current with any YouTube changes. Currently, what we are seeing regarding YouTube channel logo specifications are:

• YouTube logo size: 800 x 800 pixels
• Logo aspect ratio: 1:1
• YouTube logo display shape: Rendered as a circle within YouTube
• Logo file formats: PNG, JPG
• Logo file size: Depends on asset type - 4 MB to 6 MB

Growing a channel is about more than a good logo. If your current name no longer fits, here’s a resource for learning how to change your YouTube channel name. To help keep your viewers engaged, learn how to turn on YouTube comments, which unlocks the ability for conversations to take place. For those wondering what a highlighted comment means on YouTube, check out Linktree’s extensive resource guide for YouTube creators.

Once the basics are in place, focus on growth. How to get more YouTube subscribers: 10 effective tips covers what actually works, and how to post a YouTube video on Instagram as a post or story helps you get more mileage out of every upload. Some people want to create videos but not be in front of the camera, which is why creators are learning how to make money on YouTube without making videos.