Compare the Top Free eCommerce Marketing Software as of January 2026

What is Free eCommerce Marketing Software?

eCommerce marketing software, also known as ecommerce marketing automation software, enables ecommerce retailers to market their products and store via email marketing campaigns, SMS marketing, and other marketing automation channels. eCommerce marketing software is designed specifically for ecommerce retailers and brands, and can deliver personalized product recommendations, abandoned cart savings, limited-time promotions, and more. Compare and read user reviews of the best Free eCommerce Marketing software currently available using the table below. This list is updated regularly.

  • 1
    GetResponse

    GetResponse

    GetResponse

    GetResponse provides all-in-one marketing software that empowers marketers, solopreneurs, coaches, creators, and small business owners with affordable, easy-to-use tools for email marketing, marketing automation, and content monetization. With over 25 years of expertise, GetResponse goes beyond email with tools to help grow and engage audiences, create and sell courses, and turn ideas into income. It’s the go-to solution for building a personal brand, selling products and services, and fostering a loyal community.
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    Starting Price: $0
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  • 2
    Klaviyo

    Klaviyo

    Klaviyo

    Klaviyo is the AI-first B2C CRM platform that helps you grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI, it's faster and easier than ever to create personalized, lasting customer relationships. Klaviyo unifies your customer profiles by capturing every event, and then lets you orchestrate your email marketing, SMS marketing, push notifications, WhatsApp, and RCS campaigns in one place. Built-in AI agents plan and launch campaigns, personalize every send, answer questions, and resolve issues. With real-time attribution and insights, you'll be able to make smarter, faster decisions that drive ROI. Trusted by more than 170,000 businesses, Klaviyo can grow your business while keeping operations simple and customer relationships strong
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    Starting Price: $0/month
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  • 3
    FireDrum Email Marketing

    FireDrum Email Marketing

    FireDrum Email Marketing

    FireDrum provides powerful email marketing solutions for businesses & organizations of any size, from do-it-yourself to white label or fully managed services. Our platform combines our easy-to-use Email Studio to create email templates, intuitive campaign automation tools, and industry best customer support. FireDrum is scalable and features automation, contact management, engagement tools, and more. Customers rave about our exceptional personal one on one support that you can't get from the megacorp email providers. Choose Chat, Email or Phone communication with your own dedicated account manager. Easily import and export your contact lists. We offer unlimited custom fields and lists. Use our built in contact capture forms or one of the many integrated options. We support email signup forms for WordPress, Privy, WooCommerce and many others. Unique to FireDrum you can view and sort your Contacts by Opens and Clicks. Instantly see what contacts are the most engaged.
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    Starting Price: $4.00/month
  • 4
    HubSpot CRM
    HubSpot brings your marketing, sales, and service teams together on the same AI-powered customer platform. HubSpot's Customer Platform is not just a tool; it's the heartbeat of your business. Designed with passion and precision, our CRM stands out as the ultimate solution for empowering your team to build deeper customer relationships. It transforms the way you engage with your clients by offering a seamlessly integrated, all-in-one platform for sales, marketing, and customer service. With HubSpot's CRM, you gain unparalleled insights into your customer interactions, all organized in an intuitive, easy-to-navigate dashboard that promises to skyrocket your team's efficiency. Our platform is engineered to grow with you, offering scalable solutions that adapt to your evolving business needs. What's more, HubSpot's Customer Platform includes a robust free version, packed with essential features, making it the perfect choice for ambitious businesses of all sizes.
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    Starting Price: Free
  • 5
    MailerLite

    MailerLite

    MailerLite

    Grow your business with MailerLite’s fast and scalable email marketing platform. Create professional newsletters, landing pages and websites using our drag & drop editor with AI generator or by customizing pre-designed templates. And manage campaigns on-the-go in the iOS app. Attract subscribers and nurture relationships with advanced features like pop-ups, multi-trigger automations, embedded surveys, Facebook custom audiences and auto resend campaigns. Measure performance with detailed reporting inside your dashboard. Connect workflows using Zapier, sell digital products and newsletter subscriptions with Stripe, sync data with WooCommerce and Shopify, and so much more. Create your Free account today and enjoy our award-winning 24/7 support.
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    Starting Price: $10.00/month
  • 6
    Selzy

    Selzy

    Selzy

    Selzy is an ecosystem of easy-to-use marketing automation tools that helps small and medium businesses grow. From list growth and crafting a perfect email to segmentation, automation, A/B testing, and analytics, Selzy covers it all. - Launch your first campaign in less than 15 minutes: use smooth drag-and-drop email builder, 140+ goal-oriented templates, and AI writing assistant - Anti-spam email checker: have every email rated and get personalized tips to improve deliverability - Grow your list with customizable pop-up forms - Connect your favorite tools: Shopify, WordPress, Woocommerce, Airtable, Salesforce, HubSpot, Pipedrive, and so much more - Get 24/7 help from our support team (real humans with top-notch email marketing experience).
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    Starting Price: $7 per month
  • 7
    Brevo

    Brevo

    Brevo

    Say hello to Brevo (formerly Sendinblue) — the platform that helps you build customer relationships across Email, SMS, Chat, and more. The complete toolkit to turn one-time browsers into long-term customers. Connect with contacts directly in their inbox with beautifully designed email campaigns. Send targeted messages that land straight in your customers' pockets. Brevo empowers businesses to build and grow relationships through marketing automation, email campaigns, transactional emails and SMS messages. What makes us different? Brevo is powered by our world-class customer happiness team and we offer pricing plans guaranteed to make you smile. Our platform combines a robust suite of services within a single, user-friendly solution. Happy Sending!
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    Starting Price: €25 per month
  • 8
    HubSpot Marketing Hub
    Grow your traffic, convert leads, and prove ROI with HubSpot Marketing Hub. An all-in-one inbound marketing software, HubSpot offers the tools that brands and marketing professionals need to build and launch effective campaigns that help their business get noticed. This includes search engine optimization (SEO), writing blogs & creating web content (CMS), leveraging social media like Facebook, LinkedIn & Twitter, and more. With Marketing Hub, we’ll help your team grow traffic, convert leads, and track your entire funnel in one place. Drag and drop your way to polished landing pages and email templates. Quickly publish blog posts that establish you as an authority on any subject and help you get found online. And you’ll be ready for visitors from any device because your content is responsive right out of the box. Get real-time SEO suggestions, and create a content strategy that adapts to the way modern search works. And much, much more.
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    Starting Price: $50 per month
  • 9
    Omnisend

    Omnisend

    Omnisend

    Omnisend is an all-in-one marketing platform tailored for busy shop owners who have enough adventure in their ecommerce business already. One-click integration with major ecommerce platforms, pre-made automation & email templates, and award-winning 24/7/365 live customer support… We do the heavy lifting so you could do less and sell more. Join 150,000+ businesses and try out Omnisend to see for yourself how refreshingly boring and adventureless (in the best way possible) your email marketing can be.
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    Starting Price: $16.00/month
  • 10
    AWeber

    AWeber

    AWeber

    AWeber helps entrepreneurs, online stores, and content creators market smarter with simple yet powerful tools. Whether you're building your list or running sales campaigns, AWeber gives you the flexibility to connect with your audience and drive results—without needing technical expertise. Design emails quickly with the help of AI-generated content and an intuitive drag-and-drop editor. Launch landing pages in minutes using built-in forms, ecommerce checkout, and automation triggers—all without a separate website. Create automated journeys based on subscriber actions, tags, or purchases. The visual automation builder lets you add conditional logic, send by time zone, and build multi-path workflows that respond to how your audience behaves. Need help getting started? AWeber’s Done For You Email Marketing option sets up your system—emails, pages, and workflows—in just 7 days, with 30 days of unlimited tweaks. All plans come with a 14-day free trial.
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    Starting Price: $15/month
  • 11
    Stripo.email
    Stripo is an all-in-one email design platform with over 1 600 000 users worldwide. We enable our clients to build emails of any complexity really fast and push them to their marketing automation system with just 1 click. Integrated with 90 ESPs/CRMs, including Mailchimp, HubSpot, Salesforce, Campaign Monitor, Constant Contact, Braze, SendGrid, eSputnik, Outlook, Gmail, etc. +1600 ready-to-use templates, modular email design, Email Translate Service. A number of embedded micro-tools give everything you need for emails, from photo editors to banner generators, from timers to interactivity and real-time content. We are one of the first builders that implemented the AMP4Email technology. Multiple studies show that AMP increases conversion by 5 times. With Stripo, you can build real-time content for your emails with little to no coding skill
    Starting Price: $20/month
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    Drip

    Drip

    Drip

    Drip is a world-class, feature-rich marketing automation, ecommerce CRM, and email platform for marketers and businesses looking to get to know their customers at scale. Drip offers a host of features to help marketers see their customers in full color. This includes tracking tools, automated workflows, multichannel marketing, prebuilt campaigns, one-off emails, content customization and segmentation, analytics and reporting, and more. It also natively integrates with leading marketing tools.
    Starting Price: $49.00/month
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    SendGrid

    SendGrid

    Twilio SendGrid

    Email is the backbone of your customer engagement. The Twilio SendGrid Email API is the email service trusted by developers and marketers for time-savings, scalability, and delivery expertise. Our flexible Email API and proprietary Mail Transfer Agent (MTA), intuitive console, powerful features, and email experts make it easy to ensure all your email gets delivered in seconds and without interruption. Monitor engagement data and optimize deliverability with our Deliverability Insights dashboard. Whether you’re sending 100 emails or 100 billion, SendGrid is built to scale. Integrate with our RESTful APIs and SMTP in minutes, with sample code libraries available in 7 languages, interactive docs, templates, and more.
    Starting Price: $19.95 per month
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    Getsitecontrol

    Getsitecontrol

    Getwebcraft Limited

    Getsitecontrol is an email marketing platform tailored for ecommerce brands. It helps merchants grow and manage their email lists, build automated workflows, and send beautifully designed newsletters. Beyond email, Getsitecontrol helps you run on-site campaigns using customizable popups and forms: to promote special offers, recover abandoned carts, and gather customer feedback. Getsitecontrol has an official Shopify app and a WordPress plugin. It also works seamlessly on Squarespace, Bigcommerce, Magento, and other website platforms.
    Starting Price: $19 per month
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    GoodsFox

    GoodsFox

    GoodsFox

    GoodsFox is a website ad intelligence platform that helps businesses monitor competitor ads, analyze website traffic trends, and explore top-performing creatives. With coverage across 49 countries and 10+ major ad platforms like Google, Meta, and TikTok, it delivers actionable insights into global marketing performance. Key Features: • Track ad placements by region, platform, and format • Analyze website traffic rank shifts • Discover high-converting creatives across industries • Benchmark competitors and refine strategies • Intuitive interface for exploring multi-channel data Why Choose GoodsFox? Built for marketers, analysts, and strategists, GoodsFox reveals growth opportunities and supports smarter campaign decisions — powered by AI, all in one place.
    Starting Price: $0
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    Recapture

    Recapture

    Recapture

    Recapture.io is an email + SMS marketing solution for abandoned cart recovery, post purchase emails, winbacks and promotional broadcasts for WooCommerce, Shopify, BigCommerce, Magento, Easy Digital Downloads, Paid Memberships Pro and more. Founded in 2015, Recapture has processed over 2 billion in gross merchant volume and recovered over $260,000,000 for stores worldwide. Recapture works best for single-founder or small team merchants who need email marketing done, but don't have time to manage it. Recapture provides default content, excellent customer support, and easy to master campaign setup to make your marketing a snap.
    Starting Price: Free
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    Contlo

    Contlo

    Contlo

    Contlo is an AI-powered Customer Data & Marketing platform that enables Ecommerce Stores & D2C brands to generate more revenue, increase retention, and automate personalized experiences via omnichannel (Email, SMS, Push notifications, etc) customer engagement. Contlo Marketing and customer data Platform is built ground up for eCommerce & D2C brands and takes care of use cases specific to the eCommerce merchants out of the box. Contlo enables eCommerce stores & D2C brands to boost their sales, drive customer loyalty, and customer retention. Control’s prescriptive AI engine helps brands generate a 360-degree view of a customer and leverages that to create recommendations around customer communication.
    Starting Price: $20 per month
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    Lebesgue

    Lebesgue

    Lebesgue

    Lebesgue helps eCommerce businesses of all sizes boost their marketing performance and ROI by analyzing all their current digital marketing efforts, and providing actionable insights that are aligned with industry best practices. - With our powerful LePixel and our state-of-the-art technology you can see 1st party attribution data and track your visitors across different devices. - Connect your Google, Facebook, and Instagram Ads to Lebesgue and immediately discover critical mistakes that have a serious impact on your growth. Get step-by-step recommendations and solve problems faster than ever before. - Benchmark your Facebook and Google Ads results against over 1,500 different eCommerce businesses – and check how industry benchmarks change in real-time. - - - Focus on improving your weakest metric, fix your checkout funnel and learn about performance by different campaign types. - Learn which landing page has the best performance and leverage insights to scale your marketing
    Starting Price: $59 per month
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    Wigzo

    Wigzo

    Wigzo

    Wigzo is a no-code customer data platform with smart marketing automation capabilities for e-commerce growth. Its powerful automation workflows deliver performance-driven personalization across Email, SMS, WhatsApp, On-site, and Push. Grow your subscribers fast, convert them faster, and retain more customers with better CLTV through 1:1 personalization & engagement. Wigzo allows marketers to leverage customer data for powerful segmentation analytics, campaign management, and agile marketing. With Wigzo, you can build your first-party customer data platform from scratch, break customer data siloes, and build high-conversion sales funnels that run entirely on automation. The best part is that these capabilities come packed in a single dashboard.
    Starting Price: $250
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    Sender

    Sender

    Sender.net

    Sender.net - an email marketing software. Mostly focused on user-friendly interface, so that it could be easy-to-use to the not-technical user and technical help of the community as well as tutorials for advanced operations. Sender.net focuses to help to create as sharp and straight-forward result as possible. Thus, we are attentive to our Customers’ support – customer satisfaction is our top priority. All users, including free-users can contact us via email, phone, live-chat, therefore, the customer has a variety of ways to contact our technical team and receive an answer in a jiffy.
    Starting Price: $13 per month
  • 21
    Frizbit

    Frizbit

    Frizbit

    Frizbit is a multi-channel Marketing Orchestration Platform helping marketing teams of transactional internet businesses to bring their customers back to their websites. Via Frizbit, internet companies can deliver optimized and personalized engagement experiences to their users by sending automated and hyper-personalized messages based on user behavior on both desktop and mobile devices. It allows marketers to create automated campaigns for each stage they abandon their journeys such as cart abandonment or product retargeting. These automated & personalized messages are sent multi-channel via web push notification, SMS, and email channels or it can be also connected to other channels such as Facebook messenger, WhatsApp or slack via webhooks. These are basically retargeting campaigns but without ads. In return, it helps recovering lost conversions, increase revenue, user retention and life-time value on their websites or apps.
    Starting Price: $49 per month
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    Socital

    Socital

    Market Analytics Technology Ltd

    Convert anonymous visitors to paying customers with personalized onsite campaigns and exit-intent popups. Reduce cart abandonment with smart recommendations. Multiple exit-intent popups. Welcome Popups with 18 targeting rules. Cart abandonment solutions. Seasonal campaigns on-site without coding. CTAs with Facebook, Linkedin, Google & Twitter buttons. Multiple campaign templates. Personalized recommendations with 18% average conversion. Sign-up for free now!
    Starting Price: $26.00 per month
  • 23
    Growave

    Growave

    Growave

    Growave is the all-in-one marketing platform that helps Shopify brands reach their audience, engage users and increase conversions with ease. Take your social proof to the next level to increase conversion rates. Double your repeat sales, reduce cart abandonment, and improve retention. Engage with customers effectively and let them promote your brand. Growave extends your marketing with powerful tools for photo reviews, wishlists, loyalty programs, referrals, and UGC. Collect reviews on autopilot. Showcase reviews across channels: website, social, Google search, Google Shopping. Increase repeat purchases, turn your customers into loyal advocates, give your best customers the VIP treatments. Reduce cart abandonment and send targeted emails to fulfill sales from customers who showed intent to buy. Use the power of Instagram and UGC to convert your store visitors into customers.
    Starting Price: $29.99 per month
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    LimeSpot

    LimeSpot

    LimeSpot

    Get maximum impact from your online store's real estate. LimeSpot AI understands both your products AND your customers. Our platform combines full catalog data with cross-web consumer buying behaviors to deliver real-time personalized recommendations to each and every customer. Show customers the right products at the right time. Personalize every step of the journey. Different recommendation types for different needs. Maximize value by personalized marketing emails. Platform tools such as A/B/n testing. Integrate with some big names like Shopify, Shopify Plus, BigCommerce, WooCommerce, and more. LimeSpot understands your customer intent and purchasing behavior by tracking their journey across different digital touchpoints. LimeSpot Personalizer is the most advanced product recommendation app giving you full control to completely customize how, when and what recommendations show.
    Starting Price: $10 / mo
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    Enalito

    Enalito

    Enalito

    Optimize strengths & rectify weaknesses. Understand, target & deliver with expert analytical precision. Enalito helps eCommerce businesses with its artificial intelligence & machine learning platform. It offers a complete retail lifecycle automation platform that helps businesses understand their trends and KPIs in depth for making strategic decisions to derive more value & deliver rich customer experience. We are proud that Enalito is helping retailers across different countries such as New Zealand, USA, Australia, India, Singapore and aims to be a business acceleration & digital transformation platform for the retailers worldwide. Developed by e-commerce experts, Enalito enables CEO’s, CTO’s, CMO’s, eCommerce Directors, Marketing Managers & all key business stakeholders to make intelligent business decisions by providing them with an AI Powered Platform that delivers actionable business insights and then implements the actions chosen.
    Starting Price: $100 per month
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    Seguno

    Seguno

    Seguno

    Email marketing right inside your Shopify Admin, Mobile App, and Marketing campaigns. Get started in minutes, no scripts or theme mods. Sophisticated technology made easy, baked-in best practices and one-click automations mean more time for the business. Works with Kit too! Built only for commerce, features like unique discount codes better personalize your marketing and grow revenue while protecting profits. Use a collection to recommend products and we'll exclude any featured products or those from a related checkout/order. Use customer groups to target or exclude recipients to send more personalized content based on your data in Shopify. Integrated with Shopify marketing reports, view conversion details on orders and in a report for each newsletter and automation. Lifecycle and retention marketing campaigns drive real revenue and each can be automated with a click. We built an entire email program based on the best practices of top retailers, optimized for conversion.
    Starting Price: $10 per month
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    Parachute

    Parachute

    Parachute

    Add promotional items, offer incentives and close sales on abandoned carts with Parachute. Parachute saves your abandoned cart as a Shopify draft order, giving you the ability to add products or promotional items, adjust pricing or shipping, or take payment information and send invoices. With Parachute, get all the flexibility you need to turn an abandoned cart into a sale! When you add the power of Parachute to your abandoned cart strategy, you’ll be able save a cart as draft order instead of manually recreating each and every order. You’ll also able to instantly add shipping and discount incentives that fit your sales strategy. Fixing a checkout process may be difficult and time consuming but picking up the phone and calling your customer isn’t. Parachute makes it easy to take credit card information over the phone and convert an abandoned cart into a sale. By giving your more flexibility with your customer’s order, Parachute can help you target incentives.
    Starting Price: $9 per month
  • 28
    Retainful

    Retainful

    Cartrabbit

    Automate your email campaigns in minutes, recover abandoned carts, drive repeat purchases with next order coupons, win-back inactive customers, welcome new customers, and send order follow-ups, and thank you emails. Get started quickly with our pre-built templates and workflow sequences. Send coupons for future purchases via post-purchase emails and drive repeated sales. Build custom automation workflows to provide a satisfying experience for customers without any hassles. Get your automation started instantly using our pre-built email templates. Tested and proven to increase click-through rates. Offer dynamic coupons via automated emails to encourage customers to take action and drive repeat sales. Use trigger rules, customer rules, & path splits to send customers through different automation paths and increase conversions. Take customers through customized paths and show personalized messages based on the actions they perform in your store.
    Starting Price: $19 per month
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    AVADA

    AVADA

    AVADA Commerce

    Pre-done automation emails series to follow up your audiences at any touchpoint. Easily reach, engage and convert them into your customers and raving fans. Send mass emails to update your audiences about store news, and deliver appealing promotions. Stunning templates are prebuilt for various brands. Start the newsletter campaigns in minutes with a simple drag and drop editor! If you sell something for people who truly want it, you have a big chance to win! Similarly, make your emails relevant to receivers. AVADA Marketing Automation helps you to send your messages to the right people with advanced segmentation. More than just collect emails, AVADA sign up forms allow eCommerce stores to deliver promo and useful content or updates to their visitors.
    Starting Price: $9 per month
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    Radiance Commerce

    Radiance Commerce

    Radiance Commerce

    Communicate with your customers on their favorite channel. Radiance offers the lowest per message rates and a chatbot for automated responses. Trigger automated messages based on user behavior and purchase history. Our AI models predict when to send the reorder reminder and what products to upsell to each user. Setup promotional SMS campaigns on demand based on capacity and inventory. Choose from existing messages and assets or create new content in our message editor. Customers are more likely to reply to businesses on messaging. Respond immediately to common questions, increasing customer satisfaction and saving time and money. Get started quickly by uploading a list of questions and answers specific to your brand. Let our conversational engine do the matching and provide the most relevant answers to your users.
    Starting Price: $50 per month
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