Compare the Top PPC Software for Freelancers as of December 2025

What is PPC Software for Freelancers?

PPC (Pay-Per-Click) software is a tool designed to help businesses create, manage, and optimize paid advertising campaigns across various platforms such as search engines, social media, and display networks. These tools provide features for keyword research, ad creation, bid management, performance tracking, and ROI analysis. PPC software typically includes automated bidding, A/B testing, audience targeting, and detailed analytics to help advertisers maximize the effectiveness of their ad spend. By offering insights into campaign performance, optimizing ad placements, and refining targeting strategies, PPC software helps businesses drive traffic, increase conversions, and achieve marketing goals more efficiently. Compare and read user reviews of the best PPC software for Freelancers currently available using the table below. This list is updated regularly.

  • 1
    Adzooma

    Adzooma

    ClickTech Solutions

    Adzooma’s an award-winning digital marketing platform that helps businesses of any size grow by making online marketing easy. Our all-in-one platform helps you set up, manage, and optimize your Google, Facebook, and Microsoft advertising campaigns all in one place. By leveraging innovative machine learning and data science, our platform pinpoints what drives online business success to make sure you get the most out of your advertising campaigns. Track PPC performance and highlight over/under spend to improve your quality score, conversions, and ROI. Packed with all the tools you need to grow your business, Adzooma gives you a crystal clear view of where your online marketing is right now, then provides personalized checklists to help you drive business growth. Join thousands of business owners like you and see how we make growing your business online simple.
    Starting Price: Free
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  • 2
    Semrush

    Semrush

    Semrush

    Semrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. Our software helps companies of all sizes and industries to optimize their visibility across key channels and create engaging content for their users. Our data enables discovery of great growth opportunities, while workflow and tracking solutions help users run experiments continuously and more accurately measure results. Unveil your competitors’ marketing strategy and tactics. Analyze traffic of any website. Unveil competitor promotion strategies. Get ideas for growing your market share. Discover keyword & backlink gap. Discover how to reach more prospects while spending less. Find the best keywords for every PPC campaign. Monitor your competitor’s ad copies and landing pages. Optimize your Advertising spend (at a local level). Analyze Google Shopping ad campaigns.
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  • 3
    tool4seller

    tool4seller

    tool4seller

    Tool4seller is an Amazon seller tool that provides data analytics and translates it into reports, summaries, dashboards, and graphs to help sellers make better operational decisions. With functions to monitor, analyze, and present data of your Amazon business, including keyword research, PPC optimization, Ad performance tracking, sales trends, profits analytics, FBA inventory management, email automation, request reviews, instant alerts, listing optimization, profit dashboard, reverse ASIN search term lookup and competitor analytics. Multiple platforms of Web, iOS & Android are for options. Manage and drive your Amazon business whenever and wherever you are. Register tool4seller for a free trial now : )
    Starting Price: $19/month
  • 4
    Retreaver

    Retreaver

    Retreaver

    Retreaver is a cloud-based call tracking and routing platform built for performance marketers, agencies, and brands. We help you tag, route, and optimize inbound calls in real time connecting each caller to the right agent, department, or buyer using custom logic and data. Track conversions, measure ROI, and personalize experiences with CRM integrations, caller profiles, and real-time tracking. Our flexible tag system gives you full control over routing, analytics, and call flow optimization. What sets us apart is hands-on, responsive support. No tickets, no waiting just real help when it counts. We also offer seamless integrations with tools like RedTrack, ClickFlare, and TrueCall to give you a complete performance marketing toolkit. With no contracts, no hidden fees, and performance-based pricing, Retreaver is built to scale cleanly and transparently with your business. Explore more on our socials, book a personalized demo, or share your experience with a review.
    Starting Price: $1.00/month/user
  • 5
    AnyTrack

    AnyTrack

    AnyTrack Analytics

    AnyTrack.io is a conversion tracking platform that syncs your onsite and offline conversion data with your Google Analytics, Facebook Pixel and your ad networks, so you can easily make sense of any paid or organic traffic. The AnyTrack attribution engine will intelligently route conversion data across your marketing tools, so you can fully take advantage of your multi-channel marketing campaigns, build remarketing audiences and scale your campaigns with confidence.
    Starting Price: $50 per month
  • 6
    iSpionage

    iSpionage

    iSpionage

    iSpionage is a competitive research and monitoring platform for digital marketers to gain a competitive edge in the search marketing landscape. 35,000+ clients have used iSpionage to improve SEO & SEM performance. Our unique features allow you to: visualize PPC buyers journey from clicks to conversions, stay current with competitors' offers using our landing pages intelligence, track your SEO rankings globally, and more. See it for yourself. Spionage provides landing page surveillance, website monitoring, and competitive keyword research for digital marketing teams looking to get a competitive advantage and to keep a closer eye on their top competitors. Local paid search ads campaigns monitoring, in multiple countries. Benchmarks of impression share at a local and national level. Custom Users’ Journey report from ads, keywords to landing pages. Keyword search rankings monitoring, across Google and Bing. Competitive analysis and interactive share of voice. Content gap analysis.
    Starting Price: $59 per month
  • 7
    Shape Integrated Software

    Shape Integrated Software

    Shape Integrated Software

    We provide agencies with powerful tools to take control of PPC spend. Never worry about pacing or over/underspend again. Built on top of the Shape platform, our apps focus on what we know best: Budgeting and APIs. Combine your performance goals with our algorithm to keep your ad spend on pace. Budget analysis designed to help you identify and capitalize on lost opportunities. Build powerful tools with a centralized, easy-to-use marketing API. We believe digital marketers waste too much time manually managing ad spend. Organize campaign spend across channels into custom budgets that match your strategy and needs. Create a trusted place your team can go to get detailed answers about any budget. Manage campaigns with recurring monthly spend targets just as easily as limited-time promotions. Receive flexible spend alerts that notify you when to take action and let our unique automated solutions handle the rest.
    Starting Price: $299.00/month
  • 8
    IfThenAds

    IfThenAds

    HammerHard Ventures

    Imagine if you could pause your ad campaigns when it rained. Or wouldn’t you like to set a lifetime budget for a campaign in Google Ads? Ever dreamed your campaigns would pause themselves when your landing pages unexpectedly break? You can call them ‘IfThens’. Think of them as tiny robots that pull your campaign levers. Simply pick one out, configure it, apply to your campaign, and walk away. Your IfThen will continue to monitor conditions on your behalf and make campaign changes as you’ve requested. It’s magic. A 14-year old digital marketing agency wished there was a way to import external data into Google Ads to automatically activate, pause, and bid adjust client ad campaigns. Light bulbs went off and IfThenAds was born. Run smarter campaigns that respond to a changing world. Find your audience when it matters most to them. Save time and money, quickly configure and walk away.
    Starting Price: $49 per month
  • 9
    Leadtosale

    Leadtosale

    Leadtosale

    Leadtosale offer a tracking solution for lead generation dependent businesses, whether they're: Looking for a way to start tracking customers their on-site in the tools they use, like Google Analytics, Google Ads, Facebook Ads and HubSpot. Wanting to expand their tracking to include phone calls leads, attributed back to web sessions. Close the loop on their tracking with CRM integrations which send revenue data back to their online marketing tools when leads eventually convert to sales. No worrying about implementing pixels from different providers, or making mark up changes to phone numbers. One tracking snippet does it all.
    Starting Price: $40 per month
  • 10
    Aori

    Aori

    Aori

    Aori is a set of tools to help you conquer Google and Microsoft Ads, offering modern solutions for marketers to create high‑performing campaigns that get better results​. Its SEM Tool lets you build Single Keyword Ad Group (SKAG) and Single Theme Ad Group (STAG) campaigns for Google and Microsoft Ads much faster than with native editors or web interfaces, employing industry‑proven structures that increase performance and simplifying creation and maintenance, while the Microsoft Advertising SKAGs Tool integrates directly with Microsoft Advertising so you can build SKAG campaigns without exporting from Google​. The Budget Manager provides a high‑level overview of campaign performance, adheres to strict budgets, automates tasks such as preventing over‑ and underspend, and redistributes budget to high‑performing campaigns within the Aori ecosystem and the Ecom Tool extends these capabilities to ecommerce advertising.
    Starting Price: $60.00/month/user
  • 11
    Quantify

    Quantify

    Quantify

    Aggregate all your data in one place. Easy integration with many popular ad networks and call tracking sources. Design custom layouts and delivery automatically. Connect popular PPC, Native, Social, Call Tracking sources. Direct API connections. Custom data imports. Connect popular PPC, Native, Social, Call Tracking sources. Customize appearance with charts, tables, images, and numbers. Drag & drop modules onto a template. Customize modules using hundreds of settings. Publish Reports Automatically. Publish output to many popular formats. Quantify is a popular business intelligence and data aggregation software for digital marketing agencies and paid search professionals. Quantify offers a FREE 14 day, no risk trial evaluation. Our customers are inquisitive self-starters. We encourage you to evaluate independently. Go design data visualizations that “pop”, presenting data beyond your expectations. Trial members access full functionality during the length of the evaluation.
    Starting Price: $49 per user per month
  • 12
    m19

    m19

    m19

    Grow your profit with Machine Learning. Performance, Control and Time-Saving on Amazon Sponsored Campaigns. Sales Growth: +25% (same ACOS). Simplicity of use: 15 hours/week saved. Insights: Per search term, ASIN, country. Trusted 3rd party: Share sensitive data with M19. Our technology is designed for Sellers, Vendors and Agencies. Sellers. Self-service platform to help your e-retail business grow. Vendors. All-in-one platform to control your brand and perf on Amazon. Agencies. Technology and support team ready to team-up with you to help your brand partners to perform on Amazon. M19 AI is language free and present on any Amazon marketplaces in the world. Through Artificial Intelligence, M19 empowers brands and sellers to stand out on Amazon. Our team of Machine learning & AdTech veterans continuously update M19 machine learning algorithms. We are constantly improving all M19 predictions models to bring more value and accuracy to our clients.
    Starting Price: $0/month
  • 13
    SEISO

    SEISO

    JVWEB

    SEISO detected the optimizaciones con fuerte valor añadido y permite ganar tiempo to the marketing teams in the management of sus cuentas. Aprobado y usado cada mes por miles de usuarios en el mundo entero. Empresas de todos los tamaños y sectors utilizan SEISO cada mes para mejorar los results de sus campañas Google Ads y priorizar las acciones de los equipos de marketing. Los usuarios SEISO sound of todo tipo: online vendedores, páginas generadoras de leads, media de communication or incluso redes de franquicias. SEISO es una herramienta de auditoría de campañas Google Ads. In 3 clicks, recibe por email una auditoría completa para identificar el estado de tus resultados AdWords. Recibe todos los meses un nuevo informs con el que podrás conducir una mejora continued de tus inversiones en SEA.
    Starting Price: $99 per month
  • 14
    UltraGranular

    UltraGranular

    UltraGranular

    UltraGranular helps you make your existing PPC search ad campaigns increasingly granular, because it makes it quick, fun, and easy to audit your search terms and find negative keywords. The result is usually a boost in click-through rate (CTR) and Conversion rates. Users typically still find new negative keywords more than a year after first starting to use our tool. More than just a negative keyword tool, UltraGranular also suggests ideas for CTR-boosting callout ad extensions, as well as sitelinks. After finding negative keywords, PPC agencies and campaign managers can automatically generate professional PDF reports for their clients, that show the work you are doing for them, as well as an estimate of upcoming savings and a percentage optimization rate. There's a free version available without signup and all pro accounts come with a free trial period.
    Starting Price: $47 per month
  • 15
    NinjaSEM by 500apps
    NinjaSEM is the PPC management software to create, launch and optimize Google search and shopping campaigns. NinjaSEM helps generate a slew of new keywords Get access to 37+ apps for $14.99 per user. Features of NinjaSEM PPC Campaigns - Establish Ad campaigns and ad groups, manage bids, and start conversion-driven ads. Establish Ad campaigns and ad groups, manage bids, and start conversion-driven ads. Keyword Planner- Determine which keywords to prioritize based on search density, paid and organic click rates, competition, and other aspects. Multiple Ad Groups- Set up multiple ad groups and smart keyword lists to improve results by introducing high-performing search phrases, receiving data-driven recommendations. Ad Copies- Increase conversion rates by emphasizing key features of a product or service, and gather all of your ad's quality information.
    Starting Price: $14.99 per month
  • 16
    Kliken

    Kliken

    SiteWit

    Kliken makes marketing your business to interested online ​ shoppers fast and simple; helping you unleash more traffic, more leads, and more sales for your company. Kliken is proud to be a part of the 2021 Inc. 5000 list of the fastest-growing companies in the United States. Choose from flexible budgets to meet your business needs, with a small fee to create and manage as many campaigns as you'd like. Start growing your business right away with an automated solution, regardless of your prior marketing experience. Build campaigns focused on efficiently spending your budget for visitors that are most likely to do business with you. Review all the metrics you need to understand how your campaigns work to maximize your return on ad spend. Put your business in front of the right people, whether you offer products or services. Market your business with the right tools for you.
    Starting Price: $150 per month
  • 17
    Sellzone

    Sellzone

    Sellzone

    Sharp tools for your Amazon business. Scale up your sales and outplay the competition. Improve your listing visibility with high-volume search terms. A hassle-free keyword research tool. Search volume data backed by Semrush. Help your customers find you! Audit tool, improve your product pages’ visibility, CTR, and sales. Check for Amazon Guidelines and Style Guide fit. Fix content errors and incomplete listings. Gather new ideas and best practices. Analytics tool for your Amazon business. Compare ASINs’ potential reach in different channels. Find the most profitable traffic channels. Uncover your competitors’ tactics. Fine-tune your promotional strategy. Monitoring tool for Amazon sellers. Get instant alerts if something goes wrong. Track your product keywords. Monitor buybox statuses and price changes. Get listing hijacker alerts. Free split-testing tool for your Amazon listings. Even the smallest change can make a difference.
    Starting Price: $50 per month
  • 18
    CampaignHero

    CampaignHero

    CampaignHero

    CampaignHero is the software arm of the award-winning digital marketing agency, Broadplace, designed to help SMEs grow their business online. The CampaignHero App makes managing online advertising accounts on Google, Microsoft and Facebook easy, simple, optimized and effective. The app provides real, actionable and beneficial tips, tools and recommendations that will help boost your campaigns to aid business growth. Our award-winning technology helps uncover optimizations for your Google, Microsoft and Facebook campaigns that won’t be spotted by any other ad tech tool. Get expert support for your advertising via the in-app live chat. Our app enables multi-channel ad management & reporting. Tutorials, articles, videos and webinars to help you build your business online. 100s of personalized optimizations & improvement recommendations uncovered by our smart technology.
  • 19
    Digital Marketing Center
    Microsoft Advertising has an exciting new platform called Digital Marketing Center, a Microsoft Garage project. DMC helps small and medium-sized business owners manage their digital marketing across not just Microsoft Advertising, but also leading advertising and social media platforms like Google Ads, Facebook, Twitter, and Instagram.
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