Compare the Top Predictive Analytics Software in Africa as of January 2026

What is Predictive Analytics Software in Africa?

Predictive analytics software uses statistical algorithms and machine learning techniques to analyze historical data and predict future outcomes. It helps businesses identify patterns, trends, and potential opportunities or risks, allowing for more informed decision-making. By processing large volumes of data, the software can forecast demand, customer behavior, and market shifts. It often includes visualization tools to present predictions in an easy-to-understand format for stakeholders. With predictive analytics, companies can optimize strategies, improve efficiency, and enhance customer experiences by anticipating needs before they arise. Compare and read user reviews of the best Predictive Analytics software in Africa currently available using the table below. This list is updated regularly.

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    Fraud.net

    Fraud.net

    Fraud.net, Inc.

    Fraudnet's AI-driven platform empowers enterprises to prevent threats, streamline compliance, and manage risk in real-time. Our sophisticated machine learning models continuously learn from billions of transactions to identify anomalies and predict fraud attacks. Our unified solutions: comprehensive screening for smoother onboarding & improved compliance, continuous monitoring to proactively identify new threats, & precision fraud detection across channels and payment types. With dozens of data integrations and advanced analytics, you'll dramatically reduce false positives while gaining unmatched visibility. And, with no-code/low-code integration, our solution scales effortlessly as you grow. The results speak volumes: Leading payments companies, financial institutions, innovative fintechs, and commerce brands trust us worldwide—and they're seeing dramatic results: 80% reduction in fraud losses and 97% fewer false positives. Request your demo today and discover Fraudnet.
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    Omniscope Evo
    Visokio builds Omniscope Evo, complete and extensible BI software for data processing, analytics and reporting. A smart experience on any device. Start from any data in any shape, load, edit, blend, transform while visually exploring it, extract insights through ML algorithms, automate your data workflows, and publish interactive reports and dashboards to share your findings. Omniscope is not only an all-in-one BI tool with a responsive UX on all modern devices, but also a powerful and extensible platform: you can augment data workflows with Python / R scripts and enhance reports with any JS visualisation. Whether you’re a data manager, scientist or analyst, Omniscope is your complete solution: from data, through analytics to visualisation.
    Starting Price: $59/month/user
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    1plusX

    1plusX

    1plusX GmbH

    At 1plusX, we empower publishers and advertisers to take control of their first-party assets to drive business results. Our real-time data management, data clean room, and CTV solutions converge to help customers engage their audiences with more meaningful and personalized content and advertising. We support publishers in monetizing their inventory and optimize advertisers’ marketing performance through data. So far, we’ve enhanced the marketing performance of companies around the world including Axel Springer, BI Garage, Le Figaro, South China Morning Post, and Tegna. And now part of TripleLift as of March 2022, the advertising technology company reinventing ad placement at the intersection of creative, media and data, we’re bringing publishers and marketers the most viable solution for the privacy-centric era of advertising.
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    MATLAB

    MATLAB

    The MathWorks

    MATLAB® combines a desktop environment tuned for iterative analysis and design processes with a programming language that expresses matrix and array mathematics directly. It includes the Live Editor for creating scripts that combine code, output, and formatted text in an executable notebook. MATLAB toolboxes are professionally developed, rigorously tested, and fully documented. MATLAB apps let you see how different algorithms work with your data. Iterate until you’ve got the results you want, then automatically generate a MATLAB program to reproduce or automate your work. Scale your analyses to run on clusters, GPUs, and clouds with only minor code changes. There’s no need to rewrite your code or learn big data programming and out-of-memory techniques. Automatically convert MATLAB algorithms to C/C++, HDL, and CUDA code to run on your embedded processor or FPGA/ASIC. MATLAB works with Simulink to support Model-Based Design.
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    Smartlook

    Smartlook

    Smartlook

    Smartlook is a qualitative analytics solution for websites and mobile apps helping over 300,000 businesses of all sizes and industries answer the "whys" behind their users' actions. Eliminate the guesswork and discover real, actionable reasons. With a unique feature set, Smartlook finally gives you a way to understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, while automatic event tracking lets you know how (and how often) your visitors do specific things. You can then build conversion funnels to see your conversion rates as well as uncover why people are churning. Heatmaps for websites give you mass data about where most people click, scroll, hover, and otherwise interact with your pages. Ranked within the Top 100 Software Products in the 2019 G2 Crowd Awards, Smartlook services customers like O2, Miele, Hyundai, and Kiwi. It can also record games developed in the Unity engine.
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    Starting Price: $39 per month
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    Mixpanel

    Mixpanel

    Mixpanel

    At Mixpanel, our mission is to increase the rate of innovation. Not only as a company, but for the businesses we serve. Through our analytics and engagement product, companies can analyze how and why their users engage, convert, and retain in real-time across web, mobile, and smart devices. Then they can use that data to improve their business and products. Mixpanel serves over 26,000 companies from different industries around the world, including Samsung, Twitter, and BMW. Headquartered in San Francisco, Mixpanel has offices in New York, Seattle, Austin, London, Barcelona, Paris, and Singapore. Great products are built by teams who know their users. Go beneath the surface to learn which features are popular, who your power users are, and the behaviors tied to long-term retention. See which features are popular and how many power users you have.
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    Starting Price: $89 per month
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    Tableau

    Tableau

    Salesforce

    Tableau, now enhanced with AI-powered capabilities and integrated with Salesforce, is an advanced analytics platform that helps businesses turn data into actionable insights. With Tableau Next, users can unlock the full potential of their data by accessing trusted AI-driven analytics. Whether deployed in the cloud, on-premises, or natively within Salesforce CRM, Tableau enables seamless data integration, powerful visualizations, and collaboration. The platform is designed to support organizations of all sizes in making data-driven decisions, while fostering a Data Culture through easy-to-use, intuitive tools for analysts, business leaders, IT leaders, and developers alike.
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    Starting Price: $75/user/month
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    datapine

    datapine

    RIB Software GmbH

    datapine’s business intelligence and dashboard software helps people to turn data into actionable insights and make data-driven decisions in real-time. A user-friendly drag & drop interface empowers managers to data scientists to visualize and analyze complex data by asking important business questions and receiving answers immediately. It offers a wealth of innovative analytics features like predictive analytics and dynamic, interactive business dashboards for modern, KPI driven businesses. Dozens of fast and easy data connectors to all common data sources (databases, flat files, social media, marketing analytics, CRM, ERP, helpdesk etc.) and a wealth of pre-build dashboard templates for different business functions (marketing, sales, management, HR etc.), industries (retail, logistics, healthcare, market research etc.) and platforms (Google Analytics, Facebook, Twitter, Zendesk etc.) help new users to get started quickly. datapine is a RIB Software GmbH solution.
    Starting Price: $249.00/month
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    Neural Designer
    Neural Designer is a powerful software tool for developing and deploying machine learning models. It provides a user-friendly interface that allows users to build, train, and evaluate neural networks without requiring extensive programming knowledge. With a wide range of features and algorithms, Neural Designer simplifies the entire machine learning workflow, from data preprocessing to model optimization. In addition, it supports various data types, including numerical, categorical, and text, making it versatile for domains. Additionally, Neural Designer offers automatic model selection and hyperparameter optimization, enabling users to find the best model for their data with minimal effort. Finally, its intuitive visualizations and comprehensive reports facilitate interpreting and understanding the model's performance.
    Starting Price: $2495/year (per user)
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    Fieldcode

    Fieldcode

    Fieldcode

    Fieldcode is a field service management software that leverages 20 years of global expertise to deliver a fully automated, Zero-Touch process for field service operations. Fieldcode automates ticket handling from creation to technician assignment, reducing manual tasks and easing dispatcher workloads. With scalable, cost-effective pricing tiers for different business needs, Fieldcode helps businesses manage the entire field service lifecycle efficiently and improve customer experience.
    Starting Price: $25 per user per month
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    Zendesk Explore
    Zendesk Explore provides analytics for businesses to measure and improve the entire customer experience. Building the best customer experience works better when it's driven by data. With Zendesk Explore, you get instant access to the customer analytics that matter—and the deeper understanding of your customers and business that comes with it. Customer support can happen anywhere—on email, chat, phone, or your social channels. It’s good to have a customer analytics tool that can keep up. Explore integrates data from every channel, so you can measure how customers interact with your brand without losing the thread. Explore comes with best practice dashboards and analysis built in, so teams of any size get the metrics that help them track towards success. You can analyze team performance, take stock of operational metrics, or get a better understanding of your customer experience. No matter what it is, Explore has a dashboard to get it done.
    Starting Price: $9 per agent per month
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    Nexoya

    Nexoya

    Nexoya

    Nexoya is an AI-powered SaaS platform that helps mid-sized to large companies optimize digital marketing campaigns across multiple channels. By integrating with over 40 tools like Google Ads, Meta, LinkedIn and TikTok. Nexoya analyzes millions of data points daily to provide budget optimization proposals in order to help marketers achieve the highest return on ad spend. Designed for marketing teams, the platform predicts campaign performance, reallocates budgets to maximize ROAS and delivers actionable insights. With the new Scenario Simulation feature, users can forecast the impact of budget changes on campaign performance, spot the saturation of their advertising portfolio at early stages and plan their marketing budget more effectively.
    Starting Price: € 600 per month
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    Flex83

    Flex83

    IoT83

    Re-imagine IoT innovation with the Flex83 Application Enablement Platform! Build compelling & powerful IoT solutions up to 80% faster & at a fraction of the cost. - Use no-code workflows to build professional-grade connect/monitor/analyze/manage solutions fast. - Use low-code tools to connect to virtually anything, add custom business logic, build analytics, custom dashboards, and launch multiple applications. - Use the hassle-free SaaS model to build & prove your solution – and then scale - using a "pay as you grow" model! You can create sophisticated IoT applications - literally - in a day with tools & workflows that give you the agility to build what your business or customers need without worrying about long development cycles, underlying complexity, or huge budgets. Iteratively enhance you solution to broaden your capabilities and drive more customer value. And, proven to 65M devices, you know the Flex83 platform is reliable! Give Flex83 a try today!
    Starting Price: $200 per month
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    Strategy ONE

    Strategy ONE

    Strategy Software

    Strategy ONE (formerly MicroStrategy) is an AI-powered platform designed to accelerate business intelligence and data-driven insights. It combines advanced AI with business intelligence (BI) tools to help organizations streamline workflows, automate processes, and improve data accessibility. With its ability to integrate multiple data sources, Strategy ONE ensures that businesses can trust the data they analyze and make informed decisions faster. The platform supports cloud-native technologies, enabling seamless scalability and adaptability. Additionally, Strategy ONE’s AI chat interface allows for intuitive data querying and analysis, making it easier for users to interact with their data and drive impactful results.
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    Visier

    Visier

    Visier

    ​Visier offers a comprehensive People Data Platform designed to transform raw HR and people data into actionable insights, facilitating data-driven decision-making across organizations. The platform integrates various components, including a centralized People Data Warehouse, data enrichment tools, Extract, Load, Transform (ELT) capabilities, and analytics powered by Generative AI (Vee). These features enable organizations to harmonize data, enhance data quality, and deliver intuitive analytics at scale. Visier emphasizes scalability, security, and seamless integration, supporting organizations in adapting to change and elevating performance through AI-driven insights. ​
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    JMP Statistical Software

    JMP Statistical Software

    JMP Statistical Discovery

    JMP, data analysis software for Mac and Windows, combines the strength of interactive visualization with powerful statistics. Importing and processing data is easy. The drag-and-drop interface, dynamically linked graphs, libraries of advanced analytic functionality, scripting language and ways of sharing findings with others, allows users to dig deeply into their data, with greater ease and speed. Originally developed in the 1980’s to capture the new value in GUI for personal computers, JMP remains dedicated to adding cutting-edge statistical methods and special analysis techniques from a variety of industries to the software’s functionality with each release. The organization's founder, John Sall, still serves as Chief Architect.
    Starting Price: $1320/year/user
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    Sisense

    Sisense

    Sisense

    Embed analytics into any application or workflow to make critical decisions – with confidence. Infuse analytics into everyday applications and workflows to drive better, faster decisions, for your business and your customers. Integrate customized analytics into your applications and products to make analytics intuitive and user-friendly. Boost product engagement, adoption, and retention with the AI-driven predictive analytics platform built for business success. Prepare, analyze, and explore data from multiple sources with Sisense, a leading Business Intelligence (BI) reporting software. Trusted by industry-leading companies, such as NASDAQ, Phillips, and Airbus, Sisense offers an end-to-end, agile BI platform that helps business make smarter, faster data-driven decisions. Sisense features an open, single-stack architecture, best-in-class analytics engine, machine learning, and delivery of insights beyond the dashboard.
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    6sense

    6sense

    6sense

    6sense Revenue AI™ eliminates guesswork and arms your revenue team with the data and visibility it needs to create and convert high-quality pipeline into revenue. 6sense Revenue AI™ drives predictable revenue growth by eliminating the expensive, time-consuming guesswork that’s plagued B2B revenue teams for decades. Make the most of every digital investment. Illuminate hidden buyer behavior. Analyze millions of data points to surface in-market accounts. Drive the right action at the right time — across every channel. Lots of companies want what you offer, but your martech systems can’t accurately detect buyer interest. This crucial, dormant data hides in what we call the Dark Funnel™. 6sense illuminates and analyzes these insights. Automate prospect follow up with AI-powered conversational emails. With AI-powered 6sense ® Conversational Email, sales and marketers can craft personalized emails at scale that qualify and convert accounts into sales meetings.
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    Splunk Cloud Platform
    Turn data into answers with Splunk deployed and managed securely, reliably and scalably as a service. With your IT backend managed by our Splunk experts, you can focus on acting on your data. Splunk-provisioned and managed infrastructure delivers a turnkey, cloud-based data analytics solution. Go live in as little as two days. Managed software upgrades ensure you always have the latest functionality. Tap into the value of your data in days with fewer requirements to turn data into action. Splunk Cloud meets the FedRAMP security standards, and helps U.S. federal agencies and their partners drive confident decisions and decisive actions at mission speeds. Drive productivity and contextual insights with Splunk’s mobile apps, augmented reality and natural language capabilities. Extend the utility of your Splunk solutions to any location with a simple phrase or the tap of a finger. From infrastructure management to data compliance, Splunk Cloud is built to scale.
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    Skai

    Skai

    Skai

    Introducing the engine for full-circle intelligence, deeper customer connections and insights-driven success, from concept to commerce. Make smarter, predictive decisions at every turn with all the data you need and faster time-to-insight. Our rich data solutions provide AI-contextualized actionable intelligence about consumer sentiment, market trends, competition and more. Customer interactions happen everywhere. Maximize every touchpoint with the the broadest reach and gain the power to engage across all critical retailers, DTC channels, search engines, social media and more. Get more return from your ad spend with flexible, robust and cross-channel performance media activation. Skai’s™ solutions are industry-leading, with seamless ecosystem integrations, for data-driven campaigns and results that exceed KPIs.
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    ABBYY Timeline
    ABBYY Timeline is a Process Intelligence platform that allows businesses to use the information contained within their systems to create a visual model of their processes, analyze them in real time to identify bottlenecks, and predict future outcomes to facilitate decision-making of technology investments. The vast majority of process execution today is tracked, managed, and performed through any number of IT systems of record. That means you already have a record of just about every aspect of any of your processes. You just need the right tool to recreate an end-to-end view of process execution. Traditional business intelligence tools, dashboards, and reports can’t create this for you. ABBYY Timeline can. When properly ingested, merged, and analyzed, this wealth of data can be used to discover patterns and insights that illuminate paths to better customer experiences and new operational efficiencies.
    Starting Price: $1000 per month
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    Pecan

    Pecan

    Pecan AI

    Founded in 2018, Pecan is a cutting-edge predictive analytics platform that leverages its pioneering Predictive GenAI technology to eliminate obstacles to AI adoption. Pecan democratizes predictive modeling by enabling data and business teams to harness its power without the need for extensive expertise in data science or data engineering. Guided by Predictive GenAI, the Pecan platform empowers users to rapidly define and train predictive models tailored precisely to their unique business needs. Automated data preparation, model building, and deployment accelerate AI success. Pecan's proprietary fusion of predictive and generative AI quickly delivers meaningful business impact, making AI adoption more accessible, efficient, and impactful than ever before.
    Starting Price: $950 per month
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    expoze.io

    expoze.io

    alpha.one

    As humans, we are bad at predicting what will capture our attention. Eye-tracking is helpful and can help us analyze what people see, but it is expensive and time-consuming. That’s why we created expoze.io. An online attention prediction platform that delivers actionable results validating designs in real-time to help you get your work noticed. Our platform was built by leading neuro- and data scientists. We believe creators make better decisions if they can predict and understand what really grabs attention. This way, we can assist marketing, UX/UI and CRO professionals in their creative decision-making processes. Data-driven, actionable and reliable insights that help them to get their designs noticed.
    Starting Price: €19.99/month
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    Plat

    Plat

    Plat

    Plat provides lead distribution and ad tracking services. The platform is fully customizable and offers turnkey solutions for end-to-end performance marketing. Our tools provide: deep insights, helping you increase your revenue-per-lead or goal conversion. Plat’s ad management tools allow you to monitor visits, clicks, and conversion with real-time reporting that shows dozens of metrics. Our real-time ad tracking capabilities help you stay organized with an all-in-one dashboard. You can consolidate Plat with other platforms to seamlessly oversee and manage all your campaign metrics. In addition, you can download detailed data from various sources. Seamlessly monitor and manage all your campaign metrics and traffic through one software. Manually optimize your campaigns and traffic distribution or allow our software to auto-optimize based on your rules, ROI, and profit. With the help of AI, Plat offers advertising tracking software that enhances, optimizes, and automates your campaigns.
    Starting Price: Free
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    Factors.ai

    Factors.ai

    Factors.AI

    Factor-in your marketing efforts to decode customer behaviour, optimize ROI, and determine marketing’s influence on pipeline and revenue. Robust out of the box integrations to your martech stack, resulting in a 1 week onboarding cycle. Flexible and configurable attribution engine to allocate conversion credit to relevant touchpoints. Consumer grade User Experience for Analysis, defining Custom Events and Dimensions. Library of curated templates based on the best practices from high-performing teams across the globe. Stitch customer journeys from first touch to closed won, to get an integrated view of marketing performance. AI Engine that continuously analyses and diagnoses key metrics, highlighting insights and recommendations. Get a holistic view of the entire Marketing Funnel, minus all dependencies.
    Starting Price: $99 per month
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    Mage

    Mage

    Mage

    Mage is a tool that transforms your data into predictions. Build, train, and deploy predictive models in minutes. No AI experience required. Increase user engagement by ranking content on your user’s home feed. Increase conversion by showing the most relevant products for a user to buy. Increase retention by predicting which users will stop using your app. Increase conversion by matching users in a marketplace. Data is the most important part in building AI. Mage will guide you through this process with suggestions on how to improve your data, making you an AI expert. AI and its predictions are difficult to understand. Mage explains every metric in-depth, teaching you how your AI model thinks. Get real-time predictions with a few lines of code. Mage makes it easy for you to integrate your AI model in any application.
    Starting Price: Free
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    A7 IoB

    A7 IoB

    Alpha7

    View all business data in a single workspace with A7 IoB, an intuitive digital dashboard. A7 IoB allows users to control their biggest asset: business data. This enables them to make smarter data-driven decisions. A7 IoB enables users to connect with business applications and spreadsheets, create or select KPIs, and visualize data.
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    Mintrics

    Mintrics

    Mintrics

    Mintrics is the ultimate social video analytics dashboard, with market and competitor intelligence. It lets brands, agencies, and content creators understand exactly which videos are performing well, which aren't, and why. With Mintrics, all of your videos across Facebook and YouTube are analyzed in one place. It connects to the various APIs using the users' tokens to gather data that is not available publicly, runs all sorts of calculations and displays unique metrics with historical data. But since metrics are useless on their own, Mintrics offers benchmarks, monthly reports, and personalized recommendations. First, on a page/channel level to clearly indicate how a given video's performing against the rest, and then industry benchmarks that show performance against the competition at large. You also get to track & group your competitors in lists and view the market insights in whole using Mintrics live leaderboard!
    Starting Price: $79
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    Criteo

    Criteo

    Criteo

    Criteo is the global platform connecting the commerce ecosystem for brands, agencies, retailers, and media owners. Its AI-powered advertising platform has unique access to more than $1 trillion in annual commerce sales—powering connections with shoppers, inspiring discovery, and enabling highly personalized experiences. With thousands of clients and partnerships spanning global retail to digital commerce, Criteo delivers the technology, tools, and insights businesses need to drive performance and growth. Our Commerce Media Platform includes: *Commerce Growth: A performance marketing platform for DTCs and ecommerce sites *Commerce Yield: A retail media monetization platform for global retailers *Commerce Max: A retail media DSP for brands and agencies *Commerce Grid: A commerce-focused SSP for media owners
    Starting Price: $0.01
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    PolyAnalyst

    PolyAnalyst

    Megaputer Intelligence

    PolyAnalyst is a data analysis software used by large organizations across several industries (Insurance, Manufacturing, Finance, etc.). Some of its most notable features and capabilities include its use of a visual composer for complex data analysis modeling rather than coding/programming. It couples structured and poly-structured forms of data for unified analysis (ie multiple-choice questions and open-ended responses) and it can process text data in over 16+ different languages. PolyAnalyst has many features that meet comprehensive data analysis needs, such as loading data, cleansing and preparing data for analysis, deploying machine learning and supervised analysis techniques, and building reports that non-analysts can use to uncover insights.