Best Product Research Tools

PickFu is a consumer insights platform for businesses and entrepreneurs who want to optimize their products and creative assets for maximum market appeal. Poll a built-in panel of global consumers to gather feedback on your product packaging, app icon, book cover design, website copy, and everything in between – so you can launch the version that wins more customers. Unlike traditional survey tools or generalized A/B testing platforms, PickFu specializes in providing same-day, actionable feedback from your specific consumer demographic, empowering you to make data-driven business decisions.

Askable is an all-in-one research operations platform that empowers UX and product teams to recruit, conduct, analyze, and report user research from one workspace. From its drag-and-drop study builder for unmoderated tests to live video-call moderation, Askable supports a wide range of research methods including surveys, online tasks, card sorting, tree tests, and diary studies, all integrated end-to-end so teams don’t need to hop between tools. It provides access to a vetted global participant panel across 50+ countries, and includes participant recruitment, scheduling, incentives, and rich analytics with heatmaps, path flows, and AI-powered summaries that surface themes and patterns automatically. The platform is designed to reduce research bottlenecks and speed insight delivery, enabling teams to move from study setup to actionable findings faster.