Compare the Top Qualitative Data Analysis Software in the USA as of January 2026

What is Qualitative Data Analysis Software in the USA?

Qualitative data analysis software helps researchers and analysts organize, interpret, and draw insights from non-numerical data such as interviews, text, images, and audio recordings. These tools enable users to categorize and code data, identify patterns, and track themes across datasets, making it easier to handle large amounts of qualitative information. Features often include data visualization, text search, and annotation capabilities, allowing for more structured and efficient analysis. By automating certain aspects of the analysis process, qualitative data analysis software improves accuracy and speeds up research workflows. Overall, this software is essential for researchers looking to analyze complex, narrative-rich data in areas like social sciences, market research, and healthcare. Compare and read user reviews of the best Qualitative Data Analysis software in the USA currently available using the table below. This list is updated regularly.

  • 1
    Tableau

    Tableau

    Salesforce

    Tableau, now enhanced with AI-powered capabilities and integrated with Salesforce, is an advanced analytics platform that helps businesses turn data into actionable insights. With Tableau Next, users can unlock the full potential of their data by accessing trusted AI-driven analytics. Whether deployed in the cloud, on-premises, or natively within Salesforce CRM, Tableau enables seamless data integration, powerful visualizations, and collaboration. The platform is designed to support organizations of all sizes in making data-driven decisions, while fostering a Data Culture through easy-to-use, intuitive tools for analysts, business leaders, IT leaders, and developers alike.
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    Starting Price: $75/user/month
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    Qualtrics XM Platform
    The Qualtrics XM Platform™ is a system of action, used by teams, departments, and entire organizations to manage the four core experiences of business—customer, product, employee and brand—on one platform. Over 10,000 enterprises worldwide, including more than 75 percent of the Fortune 100 and 99 of the top 100 U.S. business schools, rely on Qualtrics to consistently build products that people love, create more loyal customers, develop a phenomenal employee culture, and build iconic brands. Listen to the voice of your customers, improve the experience gap, increase loyalty and sales. With Qualtrics Customer XM, you get the power of the latest listening engine technology, business intelligence with predictive analytics, and all the actionable capabilities for timely closure. In this way, you will gain a holistic understanding of your customers' experience and take appropriate actions that result in significant impact.
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    Discuss.io

    Discuss.io

    Discuss.io

    Discuss.io is a smart video platform that helps global brands and agencies plan, execute and share qualitative research conversations at scale. We help enterprise market researchers, UX researchers, product managers, sales professionals, brand managers and CX departments ramp consumer conversations and streamline the workflow. Built by market researchers, key features include live video interviews, mobile screen share, interactive whiteboards, built-in auto translation (100+ languages), powerful tagging and the Respondent Management Hub. Easily create clips of important moments and build a highlight reel that tells a story, without pouring through hours of video. In addition to a world-class technology platform, we can provide a range of market research services such as moderation, human translation, recruiting and program management through our marketplace.
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    Clootrack

    Clootrack

    Clootrack

    Clootrack is an AI Superagent for Fastest Customer Intelligence. It gives access to actionable customer and market insights 7.5X faster, with both qualitative and quantitative analytics. It helps enterprises uncover the exact reasons behind customer sentiment, which is used to enhance overall customer experience, reduce customer churn, accelerate product development, and enter new markets. The insights are based on a comprehensive set of data, both first-party and online. Clootrack insights, including qualitative data, are 98% accurate. Our patented unsupervised analysis ensures qualitative insights are unbiased and actionable. The platform includes 1000+ connectors to enterprise data sources and can crawl data from online sources.
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    Aurelius

    Aurelius

    Aurelius

    Aurelius helps you gather all your research data, analyze it, capture insights, tie them to actionable outcomes, then search/share/organize and reuse all of that in one place. Aurelius offers: - near-human accurate transcriptions - powerful, flexible note-taking and tagging - automatic keyword analysis and AI features to help analysis - key insights - recommendations - automatic report builder - universal search - collections - Jira integration - Zoom integration - Zapier integration - SSO - advanced permissions and sharing - unlimited users - unlimited transcriptions - unlimited projects & data - best in class support
    Starting Price: $49.00/month
  • 6
    ATLAS.ti

    ATLAS.ti

    ATLAS.ti Scientific Software Development GmbH

    Import from any source and manage all of your data and files in one software package. Then, start discovering valuable insights using intelligent automation to make more informed decisions – in hours, not days. Generate deep insights automatically, leveraging the latest AI and machine learning algorithms for faster results. Simply use codes to tag qualitative insights, and embrace auto coding plus team collaboration for lightning-speed outcomes. With ATLAS.ti, you can share your insights through clear visualizations that turn dull numbers into eye-opening results – presenting your conclusions with confidence.
    Starting Price: $10/£8/€9 per month
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    Quirkos

    Quirkos

    Quirkos

    Quirkos gives a visual, cheap and intuitive way to qualitatively analyse text data. Designed around a unique bubble interface, Quirkos is easy to learn and use, giving intuitive insights into data. Live collaboration, side-by-side comparisons and powerful visualisations help users uncover interesting findings. Available as cloud based, or offline software, with identical features and compatibility across Windows, Mac and Linux.
    Starting Price: $6 per user per month
  • 8
    TC Analytics

    TC Analytics

    TC Group Solutions

    TC Analytics is a tool for Retail professionals that allows them to display the data collected by our people counting sensor regarding consumer behaviour at the point of sale in real time. Thanks to the monitoring of key management KPIs, you will be able to make decisions that will optimise your resources and maximise the return on your business. TC Analytics is equipped with the best technology on the market. VECTOR 4D sensors guarantee 99.5% reliability in people counting and offer a guarantee of success backed by 15 years of experience as well as the high satisfaction of our clients in more than 7,000 points of sale. Allows customer segmentation according to gender and age group. Identify the areas that attract the most attention by analysing customer behaviour at the point of sale.
    Starting Price: $65 per month
  • 9
    Dovetail

    Dovetail

    Dovetail Research

    Dovetail is an AI-native customer intelligence platform that transforms customer conversations, documents, and surveys into actionable insights to drive better product decisions. It automatically analyzes call transcripts, survey responses, support tickets, and feedback to deliver fast, accurate reports that empower teams across product, marketing, sales, and customer experience. With integrations into Slack, Microsoft Teams, and popular tools like Notion and Zapier, Dovetail brings the voice of the customer directly to where teams work. The platform supports recruiting verified consumers and professionals for research, making customer feedback collection efficient and scalable. Trusted by Fortune 500 companies like Amazon, Deloitte, and Atlassian, Dovetail helps build a culture of customer-centricity through continuous insight sharing. Its AI-powered features reduce manual workload and accelerate understanding of user needs.
    Starting Price: $29/user/month
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    QualSights

    QualSights

    QualSights

    QualSights is an immersive insights platform that provides brands, agencies and consulting firms the ability to generate deeper and more authentic insights from consumers anywhere in the world, in a dramatically faster and cost-effective way. Using proprietary technology, companies can collect real-time consumer insights by remotely observing and interacting with consumers as they shop for, use or consume products in their natural environment. QualSights is the first and only truly integrated solution that seamlessly supports mixed methods research studies, blending the advantages of qualitative and quantitative research to provide clients depth, authenticity, speed and agility within their studies. In addition to offering a variety of options to capture data, QualSights helps expedite analysis by providing a powerful suite of AI tools that make it easy to find and present the insights that matter.
    Starting Price: Free
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    s.360

    s.360

    Samplemed

    s360 is the only life underwriting platform you’ll ever need. A complete underwriting workbench connected to Automated underwriting, predictive models, tele and video interviews, accelerated underwriting, and API-integrated paramedical exams report collection – have full control over your case pipeline and operate elegantly and autonomously. Get deeper underwriting insights because it was designed with a data-focused philosophy. It transforms your medical unstructured data into structured insights. Rich in a variety of risk analysis channels - predictive models, interviews, automated underwriting, accelerated UDW, lab exams, and underwriting manuals, among other incredible features.
    Starting Price: $250,000 per year
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    Semantria

    Semantria

    Lexalytics

    Semantria is a natural language processing (NLP) API from Lexalytics, leaders in enterprise sentiment analysis and text analytics since 2004. Semantria offers multi-layered sentiment analysis, categorization, entity recognition, theme analysis, intention detection and summarization in an easy-to-integrate RESTful API package. Semantria is totally customizable through graphical configuration tools, supports 24 languages, and can be deployed across private, public and hybrid clouds. Semantria scales effortlessly from single servers to entire data centers and back again to meet your on-demand processing needs. Integrate Semantria to add powerful, flexible text analytics and natural language processing capabilities to your cloud-based data analytics products or enterprise business intelligence infrastructure. Or add Lexalytics storage and visualization tools to create a complete business intelligence platform for storing, managing, analyzing and visualizing text documents.
  • 13
    Voxco Survey Platform
    Voxco Survey Platform is a comprehensive, omnichannel solution designed to facilitate sophisticated data collection and analysis across various modes, including online, phone, and face-to-face surveys. With over 40 question types available in more than 100 languages, it enables users to create engaging and responsive surveys tailored to diverse research needs. The platform offers advanced features such as drag-and-drop survey design, complex logic implementation, and multimedia integration, ensuring a seamless and interactive respondent experience. Additionally, Voxco provides robust analytics capabilities, including real-time dashboards and in-depth reporting, allowing organizations to uncover actionable insights efficiently. Trusted by over 450 global clients in more than 40 countries, Voxco empowers businesses and researchers to capture and analyze feedback with ease.
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    Semeon Analytics

    Semeon Analytics

    Semeon Analytics

    Semeon can help you understand and prioritize large-scale employee, customer and marketplace feedback data from anywhere like social, surveys, reviews and CRM data. Our platform automatically extracts the most relevant multi-word concepts from your data, measures sentiment and generates insightful dashboards. Available in 10+ native languages, government entities, security and defense agencies, brands and organizations around the world rely on Semeon’s technology to improve customer experience and citizens’ life, reduce operational costs and drive growth.
    Starting Price: $1200/month
  • 15
    Luminoso

    Luminoso

    Luminoso Technologies Inc.

    Luminoso turns unstructured text data into business-critical insights. Using common-sense artificial intelligence to understand language, we empower organizations to discover, interpret, and act on what people are telling them. Requiring little setup, maintenance, training, or data input, Luminoso combines world-leading natural language understanding technology with a vast knowledge base to learn words from context – like humans do – and accurately analyze text in minutes, not months. Our software provides native support in over a dozen languages, so leaders can explore relationships in data, make sense of feedback, and triage inquiries to drive value, fast. Luminoso is privately held and headquartered in Boston, MA.
    Starting Price: $1250/month
  • 16
    Hypersonix

    Hypersonix

    Hypersonix

    Hypersonix is designed to help enterprises drive profitable revenue growth by providing a system of actionable intelligence. Explainable AI powered by data science, ML, and NLP allows our customers to enjoy a holistic understanding of what’s happening in their business, why it’s happening, and what they should do about it. Hypersonix AI has helped to deliver 3-5% profitable revenue growth to its customers. With Hypersonix, here’s what you get. Automated insights. Blazing fast processing of massive amounts of data. Get to the bottom of what you want to know in split seconds voice search. Proactive and timely alerts and notifications. Anticipate what is changing and how it impacts your business. Pattern Detection Anomaly and Pattern Detection. Auto analyze data to tell you what you don’t know real time insights. Automated insights in real-time. Let Hypersonix automatically find signals in your data, interpret them and recommend actions predictive analytics.
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    Canvs

    Canvs

    Canvs

    Canvs AI is an insights platform that transforms open-ended text from surveys, social media, transcripts, product reviews, and more into conversational intelligence about how people feel and why. Canvs is used by some of the world’s most admired brands, research agencies, and media and entertainment companies to accelerate time-to-insights, deepen understanding of audiences, and reduce the cost of analysis. Automate the analysis of open-ended text to quickly unlock consumer insights with deep, nuanced emotional context and high analytical confidence. Quickly explore, filter, and compare findings and generate stunning data visualizations with Canvs’ intuitive, easy-to-use insights portal. Streamline analysis of open-ends in your brand and concept tests and automate the coding of unaided awareness, recall and attribute questions. Quickly identify and categorize the sentiment and emotions associated with responses and respondents.
  • 18
    Beehive AI

    Beehive AI

    Beehive AI

    Uncover hidden opportunities and Identify practical ways to grow your business. Learn which products or services to add in order to increase the value of your orders. Tailor your ad messaging and targeting to naturally occurring segments and reduce your CPA. Discover the barriers and motivations that drive retention for different segments. Connect by continuously asking simple, contextual open-ended questions through social ads, emails, messaging and throughout the customer journey. Understand responses and automatically classify motivations, needs, and desires through AI. Get dynamic, ongoing, and granular insights to drive tailored actions.
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