Best Sales Force Automation Software

Compare the Top Sales Force Automation Software as of December 2025

What is Sales Force Automation Software?

Sales force automation (SFA) software is a tool designed to automate and optimize the sales process, helping businesses improve efficiency and close deals faster. It streamlines tasks like lead management, contact tracking, sales forecasting, and opportunity tracking by centralizing data and providing real-time insights. SFA software often integrates with customer relationship management (CRM) systems to provide a comprehensive view of customer interactions. By automating repetitive tasks such as follow-up emails and reporting, it allows sales teams to focus on building relationships and driving revenue. With features like mobile accessibility and analytics, SFA software empowers sales professionals to make data-driven decisions and achieve better results. Compare and read user reviews of the best Sales Force Automation software currently available using the table below. This list is updated regularly.

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    Shape Software

    Shape Software

    Shape Software

    Shape is purpose-built sales and marketing automation software that comes with pre-built features that can be configured for any business. The easy-to-use interface empowers your teams and consolidates all aspects of your business in one AI platform. Shape provides a collaborative space for your teams to stay aligned and efficient in everything they do, whether it's streamlining your sales pipeline, engaging more prospects with marketing sequences and digital ads, nurturing customer relationships, communicating seamlessly, or tracking projects. Start growing your revenue with Shape's suite of services today.
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    Starting Price: $119
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    Close

    Close

    Close

    Close is a sales customer relationship management platform (CRM) built to help you win more deals much faster. With built-in calling, SMS, and email—your team can reach leads wherever they are, with ease. Close is an “all-in-one” CRM which you can use standalone, no plug-ins or add-ons needed. Close is affordable and easy to learn. It's the perfect CRM for startups and small businesses looking to grow fast, who don't want to pay enterprise prices. Plans start at just $49/month. Close comes jam-packed with sales features to power your team, including an automatic inbox syncing, email/SMS messaging automation, Power Dialer, Predictive Dialer, call tracking and recording, VoIP, custom reporting and analytics, and so much more. Our templates are excellent for a number of fields, including real estate, B2B/SaaS, small business, finance, and beyond. Support is offered via email, phone, online FAQ documentation, and a self-service knowledge base.
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    Starting Price: $49.00/month
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    InsideSales Playbooks
    The #1 enterprise sales engagement platform for revenue teams. Connect your sellers to buyers faster. It transforms sales engagement software beyond cadence with AI powered by Real Data™. Build more closable pipeline and expand customers more effectively. Create meaningful conversations with prospects and customers to accelerate revenue results. Playbooks goes beyond a traditional sales auto dialer or sequencer. It doesn’t just help your team do more, it helps them do more of the right things. Reps are provided with additional contacts and recommendations of who, when, and how to reach out—making their efforts more effective. Leadership is provided with valuable insight into their remote sales team to see what’s working and what isn’t.
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