Compare the Top Supply-Side Platforms (SSP) in Australia as of January 2026

What are Supply-Side Platforms (SSP) in Australia?

Supply-Side Platforms (SSPs) are technology platforms that help publishers manage and optimize the monetization of their digital advertising inventory. These platforms connect publishers with multiple demand sources, such as ad exchanges, demand-side platforms (DSPs), and direct advertisers, to maximize ad revenue. SSPs enable real-time bidding (RTB), allowing advertisers to bid on ad space in real time based on audience data, and automatically serve the highest-paying ads. They also offer features such as inventory management, ad targeting, and reporting to help publishers track performance and optimize ad delivery. By increasing competition for ad space and providing advanced analytics, SSPs help publishers get the most out of their available ad inventory. Compare and read user reviews of the best Supply-Side Platforms (SSP) in Australia currently available using the table below. This list is updated regularly.

  • 1
    Wunderkind

    Wunderkind

    Wunderkind

    Today’s consumer expects more than yesterday’s tech. Use Wunderkind (formerly BounceX) to accurately recognize and market to the actual person behind every visit in real-time. Know your customers from your prospects and treat them accordingly, regardless of whether they are shopping in-store or online. All without requiring a log-in. Use real-time intent indicators to automate experiences that get your high-intent users to buy; and if it looks like they wont, we’ll capture their email so you can nurture them. Since you know who more people are and have a bigger list, you can send behavioral marketing messaging to more people and connect the buying journey across sessions and devices. Foster a direct relationship with your visitors and monetize their time on site with high-impact ads that don’t interrupt their user experience. Invest in premium ad placements with unprecedented performance. Our units are behaviorally triggered with full viewability to maximize your RoAS.
  • 2
    Naviga

    Naviga

    Naviga

    Naviga is the leading provider of software and services powering media-rich industries. Our Content Engagement Platform (CEP) helps companies create, enrich, deliver and monetize content to manage engagements from end-to-end. Our solutions are easy to use, scalable and agile. Combining our experience in media with a dedication to digital, we’ve developed software solutions that help any content-driven business meet the demands of the future of information. With headquarters in Bloomington, MN and regional offices throughout the world, Naviga is a trusted partner serving over 3,200 news media, broadcast, magazine, financial services and corporate clients in 45 countries.
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