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My Rules of Productivity
Bootstrapped founders can’t rely on cleared runways. Here are the rules I use to earn deep work.
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The Three Rules Of Great Incentive Program Design
Good incentives make people better. Bad ones make them clever in all the wrong ways. Three simple rules for designing systems that actually work.
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Referrals Are Luck
A salesperson once told me a new lead was “really lucky.” They were right, and also completely wrong. This post explores how luck fits into growing your business.
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The Big Rock Problem
If one client can cut your income in half, you don’t have a business. You have a dependency with nice invoices. This post exposes and frames this problem and how to work your way out of it.
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Stop Chasing Customers. Chase Multipliers.
Most sales advice points you toward customers. But the real leverage comes from the people who can put you in front of dozens of customers at once.
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When to Pull in an Outside Tech Partner
I used to think I was doing developers a favor by keeping them out of the early planning. Turns out, I was just setting them up to fail. Here’s what I’ve learned about when to actually bring in outside help, and why timing makes all the difference.
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How to Regain Momentum After a Stalled Launch
Feeling stuck after your launch excitement fades? If you’re tired of watching your sales slow to a crawl and frustrated by marketing tactics that barely move the needle, you’re not alone. Here’s how to break free and regain the momentum you had on launch day.
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Are you a Problem Solver, or Solution Creator?
There’s a big difference between being a problem solver and being a solution creator—and most people get it wrong.
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How To Find Your First Successful Affiliate
You don’t need a massive affiliate network to start seeing results. Just one great partner who truly moves the needle. This post walks you through exactly how to identify, pitch, and secure your first high-value affiliate partner.
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The iPhone Promised to Empower Us. Here’s How I Made That Promise Real
We were promised a tool that would make life better, but my iPhone became a constant distraction instead. The promise wasn’t a lie, it just takes effort to make it real. I set new rules, rewired my habits, and took back control—here’s how I did it.
Founders Really Dig My Blog
Join 300+ founders learning to build their business together. Short, useful emails on partner-led growth and sane operations.
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Founders Really Dig My Blog
Join 300+ founders learning to build their business together. Short, useful emails on partner-led growth and sane operations.
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Founder of Novatorius & creator of Siren Affiliates. WordPress engineer and partnership advocate helping businesses grow with flexible incentive programs.
Founders Really Dig My Blog
Join 300+ founders learning to build their business together. Short, useful emails on partner-led growth and sane operations.