Smarter Data Ingestion
Dynamic Audience Intelligence
Precision Campaign Delivery
We ingest vast, relevant data, integrating with iGaming sources, advanced tracking, and proprietary signals. This includes behavioral patterns, contextual data, and third-party insights for granular understanding.
Once captured, our platform transforms raw data into highly refined, addressable audience segments and builds rich profiles with real-time segmentation, custom audience building, and lookalike modelling.
Intelligent segments drive precise campaign activation across the programmatic ecosystem. We ensure your message reaches the right player, at the right moment.
The lift® Platform Offers robust features for iGaming success.
Proprietary iGaming Technology
Advanced geo-targeting
Fully customizable dashboards
Seamless API & platform integrations
Dedicated account management support
Advanced Machine Learning and AI
Our platform enables sophisticated programmatic campaigns across all key digital channels
Join our newsletter for data-driven insights and strategies.
Stay updated with our latest thoughts and strategies
iGaming needs the right ad format for each player stage. Learn how to aligning ad formats (video, rich media, personalized) with the full player lifecycle for optimized ad spend.
NFT games offer a new frontier for iGaming. Learn how programmatic advertising, with in-game and rewarded video ads, can acquire crypto gaming audiences and boost app installs.
The crypto audience is diverse. Learn how to segment crypto enthusiasts, Web3 natives, and DeFi degens for programmatic success via nuanced targeting and tailored messaging.