Diageo

People’s expectations around alcohol information are changing. More and more, they’re looking for practical, personal guidance that fits into everyday life. In a new piece on Diageo.com, I share how DRINKiQ is evolving to meet those changing needs – from introducing tools like the Drinks Calculator to making guidance more accessible, relevant and useful in real-life moments. At the heart of this is a simple goal: supporting people to make positive choices about alcohol that are right for them. Read more about it here: https://lnkd.in/e2DVzHhe Diageo

From Panama to Guatemala City.    A day in the life of Dayana, Activation Executive at Diageo CCV (Central America, the Caribbean & Venezuela), means connecting strategy with execution - from early team meetings and market visits to collaborating closely with our customers, distributors and bartenders who bring our brands to life every day.   Every detail matters when it comes to creating memorable experiences and driving brand excellence.    #LifeAtDiageo #DiageoCareers   Drink responsibly. DRINKiQ.com

Our CEO, Sir Dave Lewis, and Taoiseach, Micheál Martin TD, have officially opened Littleconnell Brewery in County Kildare, Ireland.   Littleconnell Brewery represents an investment of almost €300 million and the state-of-the-art facility forms part of our near €1 billion capital investment programme across the island of Ireland between 2020 and 2029. The brewery will produce ales and lagers, including Rockshore, Harp, Smithwick’s and Kilkenny.   As part of this wider investment, we have also confirmed plans for an approximate €400 million investment for a second brewery at Littleconnell over the next three years. Work is due to start on Brewery 2 this year, and this will be dedicated to the production of Guinness and Guinness 0.0, and will more than double total site capacity.    Our landmark brewery is powered by 100% renewable electricity and is expected to avoid 15,000 tonnes of carbon emissions annually, compared with a similar-scale facility. The project, supported by Enterprise Ireland, accommodated approximately 650 jobs during construction and has created more than 50 highly skilled permanent roles, underlining our contribution to regional development and skilled employment.   Sir Dave Lewis, CEO commented: “The demand for Guinness and Guinness 0.0. is surging. Today, Diageo is proud to unveil our new state of the art brewery at Littleconnell, part of our €1 billion investment in Ireland. How fitting that it’s in County Kildare, the birthplace of Arthur Guinness.”   Drink responsibly. DRINKiQ.com

Introducing our new Cocktail Collection Mini Cans - these 100ml ready-to-drink cocktails are crafted with premium spirits from Ketel One Vodka, Bulleit Bourbon, and Crown Royal. Our mini cans are designed with accessibility and effortlessness in mind; so those can enjoy a premium cocktail ready for the summer season! This new launch brings an elevated single serve into everyday occasions, without compromising on quality. Now available in North America. Drink responsibly. DRINKiQ.com

Today, we have announced our fiscal 26 Q3 trading statement. You can read more here: https://lnkd.in/djtcyiSg Drink responsibly. DRINKiQ.com

Introducing Rare Series: a new collection of five distinguished Scotch whiskies from five locations. Leading the collection is the oldest single malt we've released, a 55 year-old from the ghost distillery Glenury Royal, alongside limited release rarities from Talisker, Caol Ila, Clynelish and Blair Athol. Crafted by the original distillers and their successors, each tells the story of Scotland's rich whisky heritage, from the Highland heartlands to the shores of Islay and the Isle of Skye. Rare Series is available through our Private Client team. Drink responsibly. DRINKiQ.com

In this ‘In conversation with…’, we share the story behind Johnnie Walker Red Soul - built on a consumer insight and brought to life by teams working together across markets and time zones. It’s a great example of how we collaborate, move at pace and create with consumers in mind. If you’re looking to work on iconic brands and solve real challenges with talented people around the world, this is what it can look like. 🔗 Find out more via the link in the comments. #LifeAtDiageo #DiageoCareers Drink responsibly. DRINKiQ.com

Launching Johnnie Walker Blue Label Azure: a coastal, summer limited-edition release, available exclusively for global travellers. Johnnie Walker is travel retail's #1 brand and #1 Scotch Whisky brand. Exclusivity and distinctiveness are powerful drivers of purchase in global travel retail and Johnnie Walker is tapping into this demand by offering a differentiated and unique expression. Launching at the time of the holiday season, Blue Label Azure has been created to be at the heart of summer celebrations, while showcasing the versatility of Scotch. It will first launch with Avolta UK in London Heathrow Airport from May, followed by major travel hubs including Changi, Hong Kong and Paris. Drink responsibly. DRINKiQ.com

From Grain to Glass: The Scotch Series 🥃    In our first episode, we’re at Glenkinchie Distillery, following the role of Shawn, one of our production operators - who helps turn raw ingredients into the spirit we know and love.    From milling and mashing to fermentation and distillation, it’s a craft shaped by skill, care, and consistency.    This is episode one of our Grain to Glass series - where we explore the full journey of our drinks, from the very first ingredient to the final sip.    Follow along to see what comes next.    #LifeAtDiageo #DiageoCareers    Drink responsibly. DRINKiQ.com  

104 games. 5 brands. 3 host countries. One global stage.   As we countdown to the FIFA World Cup 2026™, we’re proud to bring together Smirnoff, Casamigos, Johnnie Walker, Buchanan’s and Don Julio in our landmark partnership as the first official spirits supporter of the tournament.   Whether you’re celebrating in the stadium, in bars, or watching from home, this is about creating shared experiences that connect customers, consumers and communities around the world. 50 days to go!   #FIFAWorldCup2026 Drink responsibly. DRINKiQ.com